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I-Tech: Market Simulation

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Admittedly, our company, I-Tech, was a successful company from the start of this market simulation. With each quarter, our company made decisions that affected our performance for the better and worse. For instance, the one weakness our company had was advertisement due to the lack of impact our advertisements had on customers. However, in the last quarter our company re-evaluated our marketing strategy, which caught the attention of customers. Besides that, one of our strengths was the price and the amount of sales each of our products had. Assuredly, our thought process in pricing the products that our company designed was to be more attractive to the consumers than the competition by having lower prices and larger rebates. Our company tried

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