...Análisis de La Industria Farmacéutica (Competencia-Sustitutos-proveedores-Compradores) La industria farmacéutica es el sector dedicado a la fabricación y preparación de productos químicos medicinales para la prevención o tratamiento de enfermedades. Algunas empresas del sector fabrican las materias primas, mientras otras las preparan para uso médico, mediante métodos conocidos colectivamente como producción secundaria. Entre los procesos de producción secundaria se encuentra la fabricación de pastillas, cápsulas, jarabes, suspensiones, sobres para administración oral, soluciones para inyección, entre otros, los cuales están clasificados por productos éticos y productos populares. En Guatemala cuentan con un total de 16,384 registros vigentes de medicamentos de los cuales la mayoría se importa de 67 países, actual mente se cuenta con 36 patentes vigentes para la producción nacional y se cuenta con un total de 71 laboratorios farmacéuticos o droguerías en todo el país. Aproximadamente un total del 65 al 70 por ciento de los medicamentos son consumidos por entidades privadas y un 30 a 35 por ciento son a mercados institucionales Principales enfermedades causantes de mortalidad de enero 1 Neumonías y Bronconeumonías. 2 Infarto agudo de miocardio sin otra especificación. 3 Paro cardiaco, no especificado. 4 Accidente cerebrovascular. 5 Diabetes Mellitus. 6 Senilidad. 7 Heridas por arma de fuego. 8 Insuficiencia cardiaca congestiva. 9 Cirrosis Hepática Alcohólica...
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...FOCUS empresa Focalizaba distribución de sus productos SOLO en FARMACIAS --> NO en tiendas/supermerc/GranConsumo Situación actual: -3% en los últimos 3 años Facturación 171 M € 400 referencias ACTIVAS Dentro de cada ref. tenia un producto catalogado como medico 600 personas empleadas Negocio INTERNACIONAL 30% facturación ==> 51.3M € Se posicionaba + cerca de Medicina que cosmética --> proceso de Aprobación muy exigentes ► I+D -> buscaba licencias y desarrollo productos para c uración, tratamiento y prevención Empresa con el mayor numero de lanzamientos de productos en los últimos 3 años 7+5+6 --------------------------> Crecimiento 1% Lider con 31% cuota GranConsumo 53% 52% 51% Benati Ventas: Farmacia Selectividad 41% 6% 42% 6% 44% 5% Farmacias Gran Consumo Tiendas de cosmética 44% 51% 5% Descuento Competidores : AGRESIVOS La Fontaine Dermotherm 50% en la segunda unidad adquirida / agresivo incentivos para los auxiliares de farmacia por unidad vendida 50% en la segunda unidad adquirida / 15% en la primera unidad adquirida / agresivo incentivos para los auxiliares de farmacia por unidad vendida 5 Marcas principales se llevaban el 80% del mercado Preguntas: ¿Debe modificarse la política de precios? ¿Debe modificarse la política de descuentos y de incentivos? (precio fijado por farmacia) ¿Está bien orientada la potencia de fuego? (sólo 10% de venta prescrita -en farmacia-, 80 VMs) ¿Por qué sólo 1 comercial de cada dos expone...
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... | | | | |Salidas | |Competencia |Farmacia San Martín, |Muchos Empleados |Tomadores |Iguales o |No Existen | |Perfecta |Farmacia Caridad | |De Precios |Idénticos | | |Competencia |Beauty Wanda Monte, Magali |Varios |Establece Dueño |Diferenciales |No Existen | |Monopolística |Febles | | | | | |Monopolio |Garage Isla Verde |Uno Solo |Dueño |Único |Muchas Barreras | |Oligopolio |Sam’s, |Pocas |Establecen Entre Ellos |Idéntico o Igual |Existen Barreras | | |Costco | | | | | La estructura del mercado nos ayuda a entender el estado de un mercado tanto en el ámbito de la competencia, las barreras que tienen para la entrada y salida del inventarió, como establecen los precios y las teorías de los...
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...Comentarios Marian – Rodrigo Carrasco, viernes 11 de abril de 2014: 1. Si sube PIB, elasticidad disminuye, más inelástica. Si baja el PIB, elasticidad aumenta, más elástica. Mientras más inelástica, mejor para el productor y peor para el consumidor. Si elasticidad sube, mejor para la gente pobre. Precios diferenciados, más gente que compra, se llega a más mercados. Más clientes entran en el juego de la compra, por lo menos en la diferenciación de primer grado. Más personas dispuestas a adquirir el bien si hay diferenciación de precios. Gente de menores ingresos, mayor bienestar cuando la elasticidad sube, porque va adquiriendo capacidad de cambiarse a otro producto si el precio varía demasiado. Cuando PIB sube, que la demanda sea más inelástica suena lógico, es decir, que elasticidad baje, porque gente con mayor poder adquisitivo resiente menos los cambios de precios. Es lógico que eso pase pensando en el bienestar de los países de menores ingresos, pero no es lo que sucede en la realidad. Ejemplos: Relación de precios medicamentos Chile – resto del mundo. En países desarrollados precios son más baratos que en Chile, ejemplo USA. Ejemplo donde sucede lo contrario: Bienes tecnológicos, todo cuesta más caro en Chile que en países desarrollados. Mercado de los autos? Cómo funciona? Igual considerar que Chile está muy lejos y aislado de todo. Mercado de los libros, Argentina? Sin impuestos. Bienes en que el mercado es más global. Qué cosa...
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...heart I'm thinking out loud Maybe we found love right where we are When my hair's all but gone and my memory fades And the crowds don't remember my name When my hands don't play the strings the same way, mm I know you will still love me the same 'Cause honey your soul can never grow old, it's evergreen Baby your smile's forever in my mind and memory I'm thinking 'bout how people fall in love in mysterious ways Maybe it's all part of a plan I'll just keep on making the same mistakes Hoping that you'll understand But baby now Take me into your loving arms Kiss me under the light of a thousand stars Place your head on my beating heart I'm thinking out loud That maybe we found love right where we are, oh (Ah la la, la la la, la la la, la la la la) So baby now Take me into your loving arms Kiss me under the light of a thousand stars Oh darling, place your head on my beating heart I'm thinking out loud That maybe we found love right where we are Oh maybe we found love right where we are And we found love right where we are Read more: Ed Sheeran - Thinking Out Loud Lyrics | MetroLyrics Read more: Ed Sheeran - Thinking Out Loud Lyrics |...
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...We Are Young AS PERFORMED BY PENTATONIX Soprano q = 100 me a se -cond I, I need to get my fun. arr. Pentatonix trans. Matt Mayrhofer Tenor Baritone Give sto - ry straight, my Bass dm dm dm dm dm dm dm etc. 3 in the bath - room get -ting high - er friends are than the Em - pire State, my 2 5 she is wait - ing for me just a- cross the bar, lo - ver my seat's been dm dm bow 7 mmm ahh ta - ken mmm ahh as - kin' 'bout a scar and by some sun - glas - ses mmm ahh 9 3 dm dm dm dm dm etc. yeah dm dm dm dm dm dm dm etc. I know I gave it to ya months a - go dm dm dm ...
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...Where did I go so wrong Singin' the same old song Sittin' home all alone sayin' woe is me La la la la la la la So now I'm callin' all of my friends And this is where the fun begins What would it take to afford a little break from this boredom little Ha ha ha ha Holler back for a planned attack on this unsuspecting town We may be lookin' pretty but we make an awful sound It's you and it's me and that's all we'll ever need And yeah we'll tear up the streets and we'll dance until we bleed And then we'll sleep when we're dead cause we'll take over this town And paint it 9 shades of red gettin' down is what we're up to tonight And now security is havin' a fit Cause nobody is givin' us shit And as the perty get cloudy yeah we start to get rowdy Screamin' rah rah rah rah rah And if we gotta deal with the cops Try to shut us up and say the fun stops God we gotta keep grooving while your mouth keeps moving Mr. Blah blah blah blah Holler back for a planned attack on this unsuspecting town We may be lookin' pretty but we make an awful sound So now we gotta get up and shout Until everybody kicks us out Or till the lights come on and the fights go on It's everything that we're all about So now we gotta get up and shout Until everybody kicks us out Or till the lights come on and the fights go on It's what we're all...
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...bee and I'm huntin' for the honey And I'm kinda shy but you're super fly yeah I could be your kryptonite Like ohh ohh ohh Light my heart up baby like a match stick Ohh ohh ohh And hit the gas quick Ready or not Here I come Where you at? The night is young In the crowd the music's loud but I will find you Ready or not Here I come I like your face Do you like my song? Just sing it la la la la la la and I'll find you Ready or not (Oh Oh Oh Oh Oh Oh) Ready or not (Oh Oh Oh Oh Oh Oh) Hello my name is... (Bridgit) Nice to meet you I think you're famous Where have I seen you? You'll be my William, I'll be your Kate Livin' like a fairytale We could have a palace right next to Oprah 37 cars and a yacht down in Boca Take me away wherever you say Yeah we could be setting sail Like ohh ohh ohh Light my heart up baby like a matchstick Ohh ohh ohh And hit the gas quick Ready or not Here I come Where you at? The night is young In the crowd the music's loud but I will find you Ready or not Here I come I like your face Do you like my song? Just sing it la la la la la la and I'll find you Ready or not (Oh Oh Oh Oh Oh Oh) Ready or not, not (Oh Oh Oh Oh Oh Oh) Ready or not here I come, here I come You're like a breath of fresh air in my lungs You and me dance from the night to the dawn Ready or not here I come, boy it's on Ready or not here I come, here I come You're like a breath of fresh air in my lungs You and me dance from the night to the dawn Ready...
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...Popular Song Lyrics (Ariana Grande) La la, la la You were the popular one, the popular chick It is what it is, now Im popular-ish (Mika) Standing on the field with your pretty pompoms Now youre working at the movies selling popular corn I could have been a mess but I never went wrong Cause Im putting down my story in a popular song (Ariana Grande) Ahh,I said Im putting down my story in a popular song [Chorus] My problem, I never was a model, I never was a scholar,but you were always popular You were singing all the songs I dont know Now youre in the front row Cause my song is popular Popular, I know about popular Its not about who you are or your fancy car Youre only ever who you were Popular, I know about popular And all that you have to do, is be true to you Thats all you ever need to know So catch up,cause you got an awful long way to go So catch up,cause you got an awful long way to go (Ariana Grande) I was on a lookout for someone to hate, Picking on me like a dinner plate You hid during classes and in between them Dunked me in the toilets now it's you that cleans them (Mika) You tried to make me feel bad with the things you do It aint so funny when the jokes on you (Ariana Grande) Ooh, the jokes on you Got everyone laughing, got everyone clapping, asking How do you look so cool? Cause thats the only thing that I learned at school,boy Uh huh,I said thats the only thing that I learned at school [Chorus] My problem, I never was a model...
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...La la la-la la la la la la la-la La la la-la la la la la la la-la La la la-la la la la la la la-la La la la-la la la la la la la-la Hush, don't speak When you spit your venom, keep it shut, I hate it When you hiss and preach About your new messiah 'cause your theories catch fire I can't find those silver linings I don't mean to judge But when you read your speech, it's tiring Enough is enough I'm covering my ears like a kid When your words mean nothing, I go la la la I'm turning on the volume when you speak Cause if my heart can't stop it, I find a way to block it, I go La la la-la la la la la la la-la La la la-la la la la la la la-la I find a way to block it, I go La la la-la la la la la la la-la La la la-la la la la la la la-la Yes, our love is running out of time I won't count the hours, rather be a coward When our words collide I'm gonna drown you out before I lose my mind I can't find those silver linings I don't mean to judge But when you read your speech, it's tiring Enough is enough I'm covering my ears like a kid When your words mean nothing, I go la la la I'm turning on the volume when you speak Cause if my heart can't stop it, I find a way to block it, I go La la la-la la la la la la la-la La la la-la la la la la la la-la I find a way to block it, I go La la la-la la la la la la la-la La la la-la la la la la la la-la I find a way to block it, hoooo La la la-la la la la la la la-la La la la-la la la...
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...Table of Contents Executive Summary 3 Opinion of Value 4 Assumptions and Limiting Conditions 5 Business Overview 7 History of company 7 Services provided 8 Self-Service 8 À la carte Menu 10 Catering services 11 Education industry analysis and its impact on canteen business 12 Conclusion 14 Production Process 15 A la carte menu 16 Self-Service 17 Customers analysis 18 Suppliers 19 Human resources 20 Description of facilities 21 Furniture and Fitting 23 Equipment and Machine 24 Financial Analysis 25 Asset Valuation: Book Value Method 25 Market valuation method: The going market rate method 26 Income-based business valuation: Return on investment (ROI) method 27 References 28 Executive Summary Mr. Bernard, owner of the ABC Food Outlet, is contemplating to sell the canteen at the ABC University. Our Boss approached Mr. Bernard, upon hearing about the upcoming sale of the canteen, with a possible offer to buy the canteen. Mr. Bernard offered to sell the canteen for the price of RM500, 000. However, since he is not sure about whether the canteen is a good buy at the price of RM500,000 , the boss asked out team to carry out valuation of business and to hand him and business valuation report for the canteen at ABC University. In this report, valuation of business for the ABC Food Outlet will be carried out. The ABC Food Outlet is located on the campus of ABC University and has been in business at the ABC University for the past 15 years. The aim...
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...AGNISSAN ASSI (Marie) 1/16/2014 Practice essay Judye Smith MESSI Messi, born in June 24th is an Argentine player who plays as a forward for Barcelona club. He is also the captain of his national team. He is so fast when he is running. He has the skills to keep the ball on his foot while running. Lionel Messi is one of the best players in the world, but he crossed several challenges before becoming the best. A hormonal problem that affected his growth was a limit to becoming a football player. First, he was facing expensive treatment that his family cannot afford. Messi was born with a hormonal disease that is to say he was not growing normally as children age. He was very short, and some people said that he could not be a soccer player because he did not have the physique of an athlete. His bones were not strong. His treatment cost almost 900 euros per month. His family was poor, so his professional career was compromised. Then his father asked for help from the Argentine team, but they refused to pay the bill. Facing expensive treatment and no one to help, Messi’s parents moved to Spain in Barcelona. After his first trial with Barcelona, the Catalan coaches decided to sign Messi and pay for his medical treatment. His growth was noticeable within Barcelona, and he came to be considered as a great talent in the club. His ambition and the desire to win everything led him to break records. He has won every major club trophy at Camp Nou (Barcelona stadium). He has won...
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...Star Hotels - 5 3 & 2 Star Hotels - 8 Clubs - 1 Catering - 3 Coffee Shops & Rest. - 5 Apartments & Residence - 3 Food Stuff & Traders - 1 Cash Customers - 6 --------------------------------------------------------- Total No. Of Customers - 37 -------------------------------------------------------- Progress : 1. Awareness of all Customer names. 2. Covered all 5 Star, 4 Star and 3 & 2 star hotel locations. 3. Paying regular visits to all these hotels. 4. Samples of few items are also provided to some hotels on their request. 5. Shangri La starts using Caster Sugar and is interested to deal with other products that it had previously stopped or has not previously used. Quotation of items has been provided. 6. Crystal Salam places an order for Heera Panna Gold (a sample of this rice was provided earlier). Contd… Page 2/2 7. Hoping to get some positive results from Fairmont Hotel, Centre Novotel Hotel and Bon Food Rest. as some samples and quotations have been provided. Method practiced: 1. On my interaction with the customer, I would speak of items that I have discussed with my manager-those that are not being used by the customer and then present them with the price...
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...CHAPTER 1 THE PROBLEM AND ITS BACKGROUND I N T R O D U C T I O N An explicit place where someone can spend every minute of his/her spare time to relax or do some work in the office is what every Professional will definitely need on their workplace. As an office/faculty staff, the most vital office furniture that can be considered necessary was the office/faculty table and chair. This will give the employee the space and allotment that he or she needs to perform their task. Nevertheless, it is not easy to choose a working table because there are many different office/faculty tables available in the market, where in you can be comfortable to execute tasks at the same time as a Professional who performs his/ her job he/she can accomplish it with attentiveness on work by putting a partition. Deciding what style of office/faculty table you would like (contemporary, traditional, classic wood, laminate, etc.) is very difficult and balancing it with what you can afford. Additional costs will also encounter with options that are added to each office/faculty table. Office/faculty table options can include drawers, shelves, hutches, lateral file drawers, credenzas. However, these added options for the office/faculty tables can help a lot for the orderliness of the workplace same through with the organizations of the table. Many manufacturer of office furniture which offers high-end products, bargains a variety of office tables. But the thing is, does it...
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...Real Madrid Summary Company: Real Madrid Strategy: 1. “Professionalize” the management team 2. Exploit the enormous value of the Real Madrid brand and players’ images to increase revenues. 3. Impose financial discipline to ensure that the team did not become overextended. Key to this discipline was limiting the players’ expense. With the new strategy of Zidanes & Pavones, Real Madrid would sign one star player per year and focus on the development of players through the farm system or cantera. Issues: 1. On the brink of bankruptcy. 1990’s Crisis: (Growth in revenues from TV rights; Greater investment of private personal fortunes; free-agent market) 2. Clean the debt by selling a training ground 3. Key to transformation would be modernization of its management. * Restructured the organization into four main units. * Implementing a variable pay structure. 4. Leveraging the Brand * Widen the scope of the brand by targeting international markets * New code of conduct promoted the values of honesty, transparency, and concurrence. * Three ways to exploit the brand:1. Sponsorship, image rights, advertising; distribution, merchandising, and licensing; and internationalization and new technologies. * Zidanes & Pavones 5. The Budgetary Process * Annual plan& midterm plan * Guidance of the strategic objectives and the assumptions provided by the corporate manager. * Revenue: Real Madrid transformed some areas...
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