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Social Network and Recruiting

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Submitted By lavene86
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Mariangela Monsalve Are social networking sites a good recruitment sources?

HRM 538

Social networking has significantly enabled human resources to communicate and share information with people, which has increased recruitment efforts. Recruiting is about building relationships and making connections, often long before a potential candidate is even considering a career shift or contemplating a new position. According to the 2010 Employee Engagement Survey conducted by the International Association of Business Communicators Research Foundation and Buck Consultants, the most common forms of communication used to foster engagement across companies are e-mail (83 percent) and an organization's intranet (75 percent). The survey also found that almost half of employers currently communicate through instant messaging and on social websites including Facebook and Twitter. Social Networking origin: The first noticeable social network site, known as SixDegrees.com, launched in 1997. SixDegrees.com allowed users to create profiles, list their Friends and beginning in 1998, surf the Friends lists. Despite other sites that already had profiles online such as major dating sites, community sites, AIM and ICQ, friends on these individual sites were not visible to others. Therefore, SixDegrees was the first to combine these features. From 1997 to 2001, a number of community tools began supporting various combinations of profiles and a shared friends list. AsianAvenue, BlackPlanet, and MiGente allowed users to create personal, professional, and dating profiles without seeking approval for those connections (O. Wasow, personal communication, August 16, 2007). Likewise, LiveJournal listed one-directional connections on user pages shortly after its launch in 1999. The next wave of Social Networks sites began when Ryze.com was launched in 2001 to help people leverage their business

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