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A Management Comparison Between Amazon.Com and Borders Books

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A Management Comparison between Amazon.Com and Borders Books

A Management Comparison between Amazon.Com and Boarders Books The Internet provides access to wide open growing market. There are millions of people shopping online in today’s world. and Borders books were among those online businesses. By selling on the Internet, it made it possible for and Borders to reach people in the United States and out of the United States. Both companies knew when they sell online; they are likely to attract other competitors. These two companies help shaped a home shopping network to give their customer easier access to purchase goods online. The services they provided helped the customers in many ways. It is convenient; customers can order products wherever an Internet is available. Customers don't have to deal with traffic, parking spaces, wasting gas and time by going to the store just to find out that the itemed they wanted is out of stock. In order to be successful, both companies needed a good management team and staff that know how to work in today’s market. The approached that and Borders books took to Internet marketing are very interesting. I will be discussing some of the different think that I learned about and Borders books.

Description of the Businesses In a world where anyone can purchase just about anything online, it can be difficult to start and maintain a business selling goods online. I will be discussing the history of two company and Border Books online stores. was founded by Jeff Bezos in 1994. It first started as a small business online bookstore, based out of his garage in Bellevue, Washington. Jeff Bezos named his company by looking through the dictionary starting at...

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