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Culture & Motivation

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Submitted By madjumpee
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Why is the study of Different Theories of Motivation important to managers?
The World has changed at a very fast pace and will continue to do so. The view point that many prominent researchers had on motivation has also evolved with changing times. There has been a phenomenal change in the way organizations and individuals function in the twenty first century if we made a comparison with how organizations functioned back in the day. There is a significantly greater focus today on employee satisfaction, work life balance, cross cultural values, virtual teams and formal performance management processes to name a few. Globalization is one the key factors which has brought a prominent change in many organizational practices in the twenty first century. Hershey and Blanchard (1977) mentioned that “motives can be defined as needs, wants, drives or impulses within the individual which are directed towards goals which may be conscious or sub conscious”. Motivation has been defined by Robbins, Decenzo and Coulter (2011) as “motivation is the process by which a person’s efforts are energized, directed, and sustained towards attaining a goal “ In this paper we will define motivation as the force which helps an individual focus on his immediate and long term goals and helps him run the extra mile. Also in this essay we will be focusing on the impact of culture on organizational behavior and the reasons why managers need to be aware of various motivational theories so that they are well equipped to handle this impact of culture change. Motivation is a very important tool that is not effectively utilized by managers. Motivation if used effectively can significantly improve the performance of teams and employees. It was thought earlier that motivation could be directed only by external factors, but it is now understood that every employee has his own set of

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