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Zappos Corporate Culture

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Zappos! Corporate Culture

Molly Cech
Management and Organization

Zappos’ Corporate Culture 2. Company Profile: Started in 1999 by Nick Swinmurn and Tony Hsieh, is an online retailer that specializes in shoe sales [ (Zappos Family) ]. The company prides itself on its quick shipping time as well as its unique customer service experience. One of the key points in the Company’s Core Values List is to always try to “Wow” the customer through service. And, after hitting $1 Billion in annual sales back in 2008, it shows that the company is reaching that goal [ (Zappos Family) ]. a. “To Live and Deliver WOW” [ (Zappos Family) ] b. Customers complete their orders online which are then sent to the nearest warehouse where the selection is made and shipped with a goal of 8 minutes per order [ (Our Unique Culture) ]. The idea behind this speedy processing is that the company’s service should be so efficient that it “wows” the consumer every time. c. In order to complete this important task, the company needs an IT staff capable of maintaining their website as well as warehouse workers who are capable of filling the order in the time allotted. The company also requires a 24 hour customer service phone number to assist customers in their experience.
3. Company Background and Stats a. The company’s major product is shoes but expanded into clothing as well as handbags and other accessories b. As of 2012 the company employs over 1500 employees [ (Zappos Family) ]. c. When Zappos was bought by in 2009, their annual sales were around $1 Billion [ (Rao, 2011) ]. 4. Observable Components of Company Motivation Strategy a. The first component, compensation, is the only strategy that is not used as highly as in some companies. Employees make $8.50-$11.00 per hour when they first start out in the warehouse or working for...

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