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Epic Salvaginity

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Submitted By SALVAGINITY
Words 1140
Pages 5
Business Strategy

(Based on the Analysis of Ibrahim Fibres
Limited, Faisalabad)

PREPARED FOR: Mr. Ghulam Ahmad Rana PREPARED BY: Ata-ul-Hassan 083805-067 Samran Javed 083805-025 Muzamil Iqbal 083805-053 Muhammad Tayyab Vahedy 083805-085 Muhammad Hadi 083805-109 Muhammad Salman Tariq 083805-108 Raheel Shehzad 083805-071

May 14, 2012

1. Situation (SWOT) Analysis.
It is an important tool that is used for reviewing overall strategic position and its environment. It is used in different variety of scenarios. This analysis is carried out by being realistic and specific without any grey areas. It also helps to distinguish where the business is today and where it could be in the future and therefore is carried out in relation to the competition in the industry. Hence is the very first stage that helps us to focus on key issues mentioned below and takes into account complete analysis.
a. Internal Strengths: These are very important by which we have competitive edge over others and focuses on: * Lucrative Management approach. * Leading Brands * Stupendous Customer Relationship Management * Effective Complaint handling system. * Customer Loyalty and retention. * Technological Skills. * Skilled and motivated work force * Production Quality, Processes and Logistics. * New product development. * Effective organizational reward and mechanisms * Management perspective for producing best quality yarn. * Pro-active quality control approach * Consistency in quality. * Sales through preeminent customer relationships. * Friendly working conditions. * Contented employees. * Financial support from other businesses.
b. Internal Weaknesses: We are continuously striving to remove our

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