Free Essay

Social Media and the Internet


Submitted By writingbird
Words 1460
Pages 6




Social Media and the Internet: Does it Help or Hinder?

Human beings demonstrate a desire to interact and share their experiences with others. With the development of social media and the Internet, such interactions are rapidly shifting. Evidently, it is rare to meet a person who does not use this form of media to communicate with others. It follows that social media and the Internet have become an integral component of the life of an ordinary human being (Tardanico). For instance, Facebook alone has more than 500 million users globally. For the other sites, such Twitter and Myspace, the cumulative number of interactions per minutes is millions. However, the only legitimate means of connection between people is through the authentic communication. Studies reveal that only 7% of communication is reliant on the verbal and written word. The other portion of it is dependent on nonverbal body language (Werbach). This paper evaluates various sources to determine how developments in social media and the Internet have increased the level of human interaction at the expense of effective face-to-face communication.

One Saturday evening, Annalise exchanged instant messages with her son who is a college student. They ‘chatted’ quite a lot, Annalise asking about his well-being and her son replying with positive statements followed by emoticons: hearts and smiles. That same evening, her son was arrested for DUI. A few hours later, it was discovered that he had been driving a car full of drunk students. What is more, he was chatting with his mother at the same time. In other words, whatever was going on with Annalise’s son was entirely different from what he implied in his texts. This is where social media gets faulty. Indeed, it is only when one hears the tone of voice or looks into another person’s eyes that they are able to perceive when ‘I am alright’ does not mean they are truly okay. With social media, anyone can pretend in the text, post, or tweet demonstrating any image they deem fitting (Tardanico). Thus, interaction takes place at top speed with little and inaccurate communication.

A Fresh Set of Barriers to Communication

Social media and the Internet have been successful overcoming the barriers of time and space, allowing people to interact, at any given moment with more people than they would previously. Nonetheless, such technology has introduced a new set of communication barriers. Thus, social media tends to promote quantity rather than the quality of communication (Tardanico). Moreover, communication via social media is more superficial than the authentic one. Even though social media and the Internet have the potential to make people more social, they only present a substitute for the real thing. Hence, Tardanico holds it that for there to be an authentic and effective communication, all parties should strive to be “accurate and genuine.”

The Workplace

The work environment alsohas been influenced by social media and the Internet given that there is an increase in the use of electronic communication and less application of face-to-face communication. In this case, the geographic dispersion of business and the tendency of the Generation Y and Millennials to abandon conventional interpersonal communication are considered to be the driving forces. Generation Y and Millennials are expected to constitute more than half of the labour force in the United States by 2020 and prefer using instant messaging services alongside other forms of social media to voice-to-voice or face-to-face conversations (Tardanico). Such a system only serves to derail communication within an organization because Boomers face an uphill task in trying to meet current expectations in their younger counterparts. Following these two trends, leaders should address their influence on business relationships and active collaboration.

Further, since communication in organizations is conducted via texts, e-mails, intranets and blogs, there is a danger of misunderstanding. Whenever people are stressed or in a hurry, they are likely to ignore the tones of their writing (Tardanico). Therefore, conflicts often arise over nuances used in an e-mail or a text message. For instance, some people consider uppercase letters in e-mails to be ‘yelling.' The others’ perception of a one- or two-word response is that the sender is reluctant to engage in the conversation. Moreover, it is hard to determine whether a smiley face means one is aboard concerning a proposition. On the whole, inferences are made out of traces of information.

Hiding in Plain E-Sight

In her article, Rosman evaluates the instance when a person ignores another person’s text message or fails to call back but, at the same time, is seen interacting on social media. She begins by giving the example of her sister, Lizzie, who despises Twitter because Rosman would rather spend time and energy tweeting and retweeting than return her calls. It is surprising how people opt to interact with thousands of strangers via Twitter or Instagram ignoring the people that matter more. Then, “If someone is not communication-device compatible, it will bring problems in your relationship” (Rosman).

Benefit of Social Media

Despite the argument that social media is an obstacle to human connection, there are certain aspects of this phenomenon that favour human connection. Facebook, in particular, has ‘transformed the manner in which more than 500 million people connect to the world’ (Werbach). Furthermore, it allows people to express their views regarding various issues and show the world who they are. Through social media, communities have become bigger both in terms of geography and the number of people forming friendship circles (Klinenberg).


To understand the impact of social media and the Internet on human connection, it is necessary to study various contexts of human life that require communication. In the workplace, for example, social media have caused a barrier to communication because different generations interacting within an organization seem to have different preferences. It is established that Millennials and Generation Y prefer using as instant messaging and e-mails while the Boomers prefer face-to-face and voice-to-voice communication. Such differences only serve to delay and hinder communication flow in the organization. In the workplace, it is also possible to distort a colleague’s response when using social media as a tool for communication. Thus, it has been found that people tend to have differing opinions regarding certain elements of written communication such as the use of uppercase and smileys.

The other issue concerning social media and the Internet is that they often lack quality and authenticity. In addition, social media tend to be high-speed but facilitate petite communication between the sender and the receiver. Unless parties decide to become genuine and accurate, social media will always be a substitute for the real thing. Yet, social media allow people to express their views on various matters that affect the society; it provides a platform to share emotions and achievements with the world.

Annotated Bibliography

Klinenberg, Eric. “Facebook Isn’t Making Us Lonely.” Slate. 19 April 2012. Web. 28 March 2016

Klinenberg’s article is aimed at disapproving Stephen Marche’s article, “Is Facebook Making Us Lonely”. In his article, Marche claims that the more connected human beings become, the lonelier they get. Klinenberg goes over Marche’s article and quotes certain statements from it and explaining why they are not valid; mostly pointing out the absence of reasonable evidence.

Rosman, Katherine. “On Twitter and Facebook, Hiding in Plain E-Sight.” The New York Times. 7 November 2014. Web. 28 March 2016

Rosman evaluates people’s tendency to ignore the texts and calls from the people who matter then indulge in chatting with strangers on social media. She quotes several individuals including her sister; most of who abhor such behaviour. Towards the end of the article, however, Rosman seems to suggest that social media is not to blame; rather, it is the users.

Tardanico, Susan. “Is Social Media Sabotaging Real Communication?” Forbes. 30 April 2012. Web. 28 March 2016

Tardanico’s article discusses the difference between interaction and communication as they relate to social media. He argues that while social media speeds up interaction, it creates a barrier to communication. According to Tardanico, communication is majorly made through nonverbal body language, social media barely supports.

Werbach, Adam. “In Defense of Facebook.” The Atlantic. 1 October 2010. Web. 28 March 2016

As the title suggests, this article holds that people should appreciate the success that Facebook has had over the years. Werbach mentions that Facebook has shown success in overcoming atomization. He claims that Facebook has brought people together to solve both simple and complicated problems in the society. For instance, millions of people participate in Facebook’s Causes application. Moreover, Zuckerberg’s gift of a hundred million dollars to Newark’s public schools most probably comes from his earnings from Facebook.

Similar Documents

Premium Essay

Social Media on the Internet

...Module 3 Case Study: The Internet as Social Media: Connectivity and Immediacy ITM501: Management Information System and Business Strategy   Introduction Successful businesses are assembled on a common theme; customers! As is the case with just about everything in the world, the way in which businesses expand their customer base is an ever-evolving process. I believe the use of social media on the internet provides businesses with new and different useful information. Businesses have found a new place to market and brand themselves in social media sites. Having an available way to connect with customers in an informal way creates loyalty and awareness. However, a company that is vulnerable to hackers and hecklers feeling the squeeze on your newfound success. A social site provides information on what your company is doing and offers a platform to generate spiteful negative comments that could hurt the reputation of your business. These attacks may be controllable with reputation management and social media marketing strategies. Reasons why I took this position Social networking is also very important in the business sector because business is about making connections with people. If a business does not connect to all of their customers, they are bound to lose their clientele. People are looking for personal attention; they want to feel valued, taken care of, and most importantly, heard. They do not desire their needs and concerns to fall to...

Words: 2444 - Pages: 10

Premium Essay

Social Media And Internet Censorship

..."The free internet is used every day and is the most popular form of communication, marketing, and business. Apps and websites such as Instagram, Google, and online banking, are all controlled by the producers and or companies of each single application. Abusing these types of businesses can result in consequences, and abusing them in ways that break the law should concern the government and its power to monitor the sources. For example, posting inappropriate media or sending hostile comments are able to be dealt with within the Instagram company. In these scenarios, social media sites offer a “report” option, allowing users to report content they feel shouldn’t be on the site. In cases where media that breaks the law of harassment like posting a video of a minor using an illegal drug or a video of a robbery, can be taken over by the government and taken into further steps than just “report.” The government should have the power to take things involving the government into their hands, keeping the internet safe....

Words: 577 - Pages: 3

Premium Essay

Pros and Cons of Internet and Social Media

...Today, the internet and social media are important in society, reflect the need for the human expression and recognition; these tools have become a key factor in the process of socialization. People need to be updated and present socially, and in the social media people share common interests such as music, reviews and personal preferences. The Internet has become an indispensable tool for me in my professional, social and personal live but the use of new media such as social networking has some pros and cons: Pros Through the internet and social media, we can have access to information in a matter of seconds. Thanks to the search engines, social networks, video conferencing, chats or specialized portals we can access discussions, reviews, opinions, photos and videos of other people and have asynchronous communication. The use of the internet and social media eliminate the barriers of time and space; the internet allows us to have better communication with people from all over the world. Cons Private information can be misused to discredit a person, to act for criminal purposes and can also be used for phishing. Although there are many reliable sources such as publications of universities and prestigious portals, also there are websites like blogs and wikis that don't provide correct information. People miss the interaction with their social environment and his family. Social media and the internet are tools that give us many opportunities but also...

Words: 308 - Pages: 2

Free Essay

The Impact of the Internet and Social Media on Activism

...September 29, 2014 Assignment 4a - Draft Final Paper The almost omnipresent Internet transforms our lives, connecting us to family, friends, and the world in ways inconceivable only a few years ago. Through social media, we actively participate in creating, editing, and consuming a never-ending stream of data. Private corporations and protagonists of political or social change all vie to reach and engage highly targeted audiences. Can a social media campaign be an effective tool, helping recruit people to volunteer and become physical participants in lobbying for change? Two camps have emerged, with one side proclaiming that the new world of Internet activism transforms and extends activism in ways previously unthinkable, and the other camp insisting that Internet activism entices a new but widely disengaged audience that can be motivated to a lukewarm show of hands but not to real committed participation as seen in more traditional forms of activism. This debate is widely known as the 'activism vs. slacktivism' debate. However, it is rather short-sighted to approach this very complex subject matter with a plain black and white approach when every single byte offers 256 shades of grey to explore. Gladwell (2010) argued for the slacktivism camp, stating that the strength of people's social ties is the key determinant in their willingness to assume risk in activist endeavors, because stronger social ties to other activists help form a group identity and reinforce the connection...

Words: 1185 - Pages: 5

Premium Essay

Cyberbullying: The Rise Of Social Media And The Internet

...rise of social media and the internet has provided the people of today with an amazing resource of information and entertainment, but this does not mean that there are not issues that come along with it. The internet is a place where names can remain anonymous and people can communicate with almost anyone they want. This ability that the internet gives people has caused the debate over regulation of the internet to rise. Some demand for regulate due to reasons such as bullies using the internet as a platform to make fun of others. Bullying is an issue that is not taken lightly in today’s society, and the rise of cyber bullying has caused controversy on how to deal with it. Another issue that recently has contributed to this debate...

Words: 646 - Pages: 3

Premium Essay

The Birth of the Internet and Rise of Social Media

...The Birth of the Internet and Rise of Social Media Although computers were not a strange concept during the 1960’s, they were still a new idea and only a few expensive, room-sized mainframe computers around the country were used for research. Technology has been constantly evolving for decades since the birth of computers, today, it’s a race amongst consumers to posses the latest edition of their favorite piece of technology. Computers have become such a hot commodity in today’s society; in fact, they are more like a necessity. We find ourselves waking up each morning to check emails or Facebook to see what people are talking about it the world. Along with personal pleasure, businesses find themselves dependent on the use of computers and the Internet. Many jobs have been created with the expansion of technology as well as the downfall of jobs being lost due to physical labor being replaced by technology. The Internet was initially developed as a military-government research project, with computer time-sharing being one of its goals. During the late 1960’s, this original Internet called ARPAnet and nicknamed the Net, allowed military and academic researchers to communicate on a distributed network system. ARPA was initially created to benefit users in a manner so that they were able to log on to a network system from any computer at multiple locations. “The dream behind the Web is of a common information space in which we communicate by sharing information. It’s universality...

Words: 1178 - Pages: 5

Premium Essay

The Rising Impact of Social Media on Internet Marketing

...Brandan Merchant April 29th, 2015 Professor Piper Research Paper The rising impact of social media on internet marketing Social media is a growing industry in our society. From using it as a means of personal communication, to establishing oneself in his/her professional career, it is becoming a critical part within the marketing field. The same concept is applied to businesses in that social media can be a source that establishes their brand image within their respective industries. By way of social media, companies are able to retain information about consumers’ interests, wants, and needs according to what they post on the various social media sites. Not only can companies use social media as an outlet to obtain information in order to determine who would want their product or service, but also as a destination to post special offers and deals based on the consumer’s social media trends. With this being said, social media is an essential tool for all businesses and corporations moving into the technological age of our society. Establishing your company amongst your target market is a great part of achieving success. Prior to social media becoming such a commodity in our society, companies would use traditional tactics such as flyers and print ad to get their names out there. However, today more and more people have become interactive with social media as an everyday source of news. Now a day’s people are able to access the New York Times through a website rather...

Words: 1392 - Pages: 6

Free Essay

Strengthening the Link Through Internet & Social Media

...Unit 6 Assignment 1 | Strengthening the Link through Internet & Social Media | Working Together for Success | Marco Quintana 1/1/2015 | Introduction USAA's mission is to facilitate the financial security of its members, associates, and their families through provision of a full range of highly competitive financial products and services; in so doing, USAA seeks to be the provider of choice for the military community.(USAA,2014) In our team huddles or meeting’s we always begin with our mission. We live and breathe the mission every day in all our doings at work and at home. USAA strives for excellence in all lines of business; Property & Casualty, Banking, Financial Investing and Retirement. Companies will have their pros and cons, it is up to them to correct their flaws and make it right. USAA scores their performance with Satisfaction Scores (Sat Score) in every department that deals with members on a face to face environment or interaction on the phones. These scores reflect on our performance reviews as a whole. USAA, the innovator in mobile and online banking has opened its doors to their members through social media and the internet. Not only does USAA communicate with members through online media, they have created other outlets for employees to communicate with each other. These outlets are not that effective for Financial Centers that are placed away from our Home Office and Campuses. Communication needs improvement between Home...

Words: 2673 - Pages: 11

Free Essay

Hum 186 Week 1 – the Internet Social Media

...HUM 186 Week 1 – The Internet Social Media Get Tutorial by Clicking on the link below or Copy Paste Link in Your Browser For More Courses and Exams use this form ( ) Feel Free to Search your Class through Our Product Categories or From Our Search Bar ( ) Answer each question below. Answers should be approximately 100 words per question. What are the different forms of social media that exist today? Provide examples of different social media and their primary purposes. Social media are media for social interaction, using highly accessible and scalable publishing techniques. Social media use web-based technologies to turn communication into interactive dialogue. A common thread running through all definitions of social media is a blending of technology and social interaction for the co-creation of value. There are basically 7 forms of Social Media. 1. Blogging — WordPress, Blogger 2. Social Network — Facebook, MySpace, Orkut, Hi5, LinkedIn 3. Microblogging — Twitter, Google Buzz, Yahoo Meme 4. Social Bookmarketing — Digg, StumbleUpon, Mixx, Reddit 5. Video Sharing — Youtube,Hulu 6. Broader Content Sharing — Enips, Scribd, Slideshare 7. Forums — Yahoo Answers HUM 186 Week 1 – The Internet Social Media Get Tutorial by Clicking on the link below or Copy Paste Link in Your Browser https://hwguiders...

Words: 3960 - Pages: 16

Premium Essay

Strategy Recommendation for Kfc Using the Internet and Social Media

...Strategy recommendation for how KFC should incorporate the reality of the Internet and social media into its business plan Yum! Brands is a global company that operates in 41 different countries and territories with approximately 41,000 restaurants. The company was formed in 1997 as a spin-off of PepsiCo and has become a leader in international retail development, opening an average of five restaurants per day outside the U.S. Yum! Currently owns 3 different concepts: KFC, Taco Bell and Pizza Hut. Colonel Harland Sanders is the founder of Kentucky Fried Chicken and is proven to be a great American success story. He began frying chicken in the early 1930’s at a travelers’ service station in Corbin, KY and after perfecting his 11 herbs and spices and frying technique that is still used today, the Colonel began franchising in 1955. 10 years later there were over 600 restaurants in the U.S. and Canada. The Benefits of using social media and the internet The benefits in using social media and the internet for any business is to increase exposure, gain traffic and connect with people. A business needs to create strategies that link the customer experience with the technologies and systems required to deliver the right content at the right time. (Hisaka, 2012, para. 1) KFC has to stay relevant to its customers and followers because it’s a brand that everyone knows and has been around since the 1950’s. Interacting with customers and asking for their opinion allows...

Words: 2165 - Pages: 9

Premium Essay

Internet Privacy Policy Violations and Regulations. Social Media Context.

...SCHOOL OF ECONOMICS Internet privacy policy: violations and regulations. Social media context Natalia Wójcik Index number: 51149 1 TABLE OF CONTENT 1. Introduction………………………………………………………………………….3 2. Theoretical background…………………………………………………………...4 3. E-commerce and e-marketing influence on privacy violations…………….5 4. Social networking, Web 2.0……………………………………………………….7 5. Social media privacy policy………………………………………………………8 6. Privacy policy concerns based on a particular social media example….13 7. Process of implementation of social networking regulations…………….17 8. Conclusions and final remarks…………………………………………………22 9. Bibliography………………………………………………………………………..24 2 1.INTRODUCTION Throughout the last 20 years the role of the Internet has grown enormously is every individual’s life. The Internet has its roots in 1960, when the US government attempted to build robust, fault-tolerant and distributed computer networks. However, the beginning of the worldwide process of Internet expansion may be dated to 1980 and was triggered by the development of new networking technologies and mergers of many less significant networks with the financial support of the National Science Foundation and other private commercial funding. This led to further advancement in technological improvements and their incorporations as well as wider participation of ordinary users all over the world. The Web rapid expansion reaches back to the 90’. According to the Internet World Stats: Miniwatts...

Words: 6024 - Pages: 25

Premium Essay

Social Media and Communication

...Social media and communication Reading one: Is Social Media Sabotaging Real Communication? Is Social Media Sabotaging Real Communication? Was published online at on the Thirtieth of April 2012. is a reputable online journal affiliated with the business magazine of the same name. The author, Susan Tardanico is the CEO and founding partner of the Authentic Leadership Alliance (ALA), a leadership and communications consultancy group and an executive in residence at the Center for Creative Leadership. Tardanico is well respected and recognised public speaker and consultant on communications, her experience and wealth of knowledge regarding communication in the workplace strongly contribute to the credibility of this article. Reading two: The Internet and Social Life. The Internet and Social Life. Written by John A. Bargh and Katelyn Y.A. McKenna and published in Annual Review of Psychology, Volume 55, 2004. Annual Reviews is a non-profit organisation that has been in publication since 1932. Annual review is a highly recognised source of scientific information and is considered a reputable journal amongst the scientific community. Both authors are faculty members of the New York University at the time of publication. This article is very comprehensive and is able to cite valid references to support their claims. As both authors are highly qualified and respected within their fields, and the publication it is reported in is reputable this contributes the credibility...

Words: 1053 - Pages: 5

Premium Essay

Internet Safety Speech

...Internet Safety for Teens Nakayla , Paris November.3, 2017 Internet safety Internet safety is one of the most important things to know about. Especially if you are a teen. Here are a few tips and tricks that you should know about the internet and its safety for teens. Main subtopic you have to be focused on is Social media alerts, Teen suicide and cyberbullying, Never trust a Predators, how to be safe on social media. Teen suicide When teens are on the internet some people are getting ridiculously, bullied and this bullying causes teen suicide Hurts people because of a post a judgment of what they feel The teen internet safety edgerly falls in with teen suicide Telling people your...

Words: 1310 - Pages: 6

Premium Essay

Mba-Fp6004 Assessment 5-1

...Strategy Recommendation Paper Capella University 2015 Introduction Today the power of the Internet and social media as it pertains to companies is immense. A great strategy to harness the power of both can be the difference between one company’s failure and another’s success. The following essay will first begin by giving a brief introduction and history on Barnes & Noble, Incorporated. Second, existing technologies that exist that management should consider with regard to the Internet and social media will be discussed. Third, an in depth look into how Barnes & Noble is currently utilizing the Internet and social media will be shown, as well as, how their competitors in the same industry are using these tools. Fourth, a SWOT analysis for Barnes & Noble using the Internet and social media will be discussed. Also, the implications discovered in the analysis and how they will affect the future of the business will be explained. Fifth, the ethical impacts that come with the use of these tools will be examined and how they may impact the future of the company. Sixth, an assessment of the use of the Internet and social media will be given as they pertain to the global environment and demographics. Finally, a thoughtful business strategy will be given along with recommendations that Barnes & Noble should consider in moving forward with their Internet and social media use. Barnes & Noble Background While attending New York University in the 1960s, Leonard...

Words: 2692 - Pages: 11

Premium Essay


...Internet and Social Media Marketing Student’s name - Asmar Karimova Student’s Programme - International Management Module – Principles and Practices of Global Business & Academic Skills Seminar Leaders – Karl Zehetner & Gergely Tamasi Words count - 2550 MSc in International Management 2015-2016 Table of Contents 1. Intorduction………………………………………………………………………….1 2. Discrimination of internet and social marketing………………………………….2 2.1. Advantages of using social media to market business……………………………3 2.2. Risk of using social media to market business…………………………………….4 3. Internet and social media marketing in China…………………………………....4 4. Internet and social media marketing in Turkey ………………………………….5 5. Internet and social media marketing in Russia…………………………………...5 6. Internet and social media marketing in India……………………………………..6 Conclusion ……………………………………………………………………………….6 References 2 Abstract Nowadays developments in technology introduce many new ways for communication, such as, internet, social networks. Some developments in the global sense are very effective on social marketing’s demonstrating its prevalence and acceptance. All these new formats bring changes in cultural and economic areas. Today’s potential customers spending their time on the internet and social networks for purchasing their needs. Digital or online marketing is far from traditional ways to make marketing. Businesses use this popularity of social media for the marketing of their goods ...

Words: 3093 - Pages: 13