...Assignment Paper Course Title: News editing and Translation Course Teacher: Nazrul Islam Course Code: MSJ11322 Submitted By: Sourav Ghosh I.D: 113012035 Department: MSJ Date: 24-November-2013 Sachin Tendulkar: A great human being more than a great player 26th December 2004, there was the second one day match Between Bangladesh and India. The match was just about to start. A boy aged most probably ten was walking around the pavilion of Bangabandhu national stadium in Dhaka. The father of that boy was trying to feed him something but it was not ready to take. Then he asked him why not you are eating, would please tell me? He did not reply and pay attention at all. His eyes were strung on stairs towards the dressing room. Suddenly he cheered up, here is Sachin tendulkar ! After hearing the shout everyone was on their feet whether it is true or not. As soon as the boy saw him he at once agreed to eat. It is so much surprising that a sports person can make such impact on a child that he even refused to eat! But it was not so unusual to see a youngster left his food to see one of the greatest cricketers ever. This is `how Sachin Tendulkar has made himself as the cricket god to his fans. There is nothing to tell...
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...I was only 12 when Sachin Tendulkar first represented India and left a nation instantly mesmerised. I remember watching him dance down the track to hit Abdul Qadir for three towering sixes, and must have tried to do the same innumerable times, if only in my imagination. While I was still learning how to stand properly at the crease, Tendulkar was earning standing ovations around the globe; while I was still learning how to use my feet to get to the pitch of the ball, Tendulkar was taking giant strides. The more I played the game, the more I admired him, for it was only through playing that one truly understood the scale of what he was doing. By the end of the 1990s, it was as if he had ceased to be just a player, and now symbolised excellence. It was around this time that I started nurturing the dream of playing for India myself. And yet playing for India and playing alongside Tendulkar seemed two separate things. Playing for India would mean countless hours of toil, something I was prepared for. But nothing had prepared me for sitting in the dressing-room next to my idol. I was a bundle of nerves when I walked into the conference hall of Ahmedabad’s plush Taj hotel for my first India team meeting in October 2003. I had attended many team meetings before, but had little idea of how this one would unfold – and even less idea of how I would react to my first encounter with Tendulkar. Fifteen minutes in, I worried our chat wouldn’t go beyond the customary exchange of greetings:...
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...A Legendary coach John Wooden said, "Many athletes have tremendous God-given gifts. … Who are these individuals? You have never heard of them and you never will." It means many gifted athlete’s fail to reach their true potential. To avoid future disappointments and reach true potentials a good work ethic is must in sports. The best thing is that it can be developed - and inculcating self-discipline in a positive way is one of the best things that one can do in sports. Even if one is not in his favourite sports work hard because they have developed a good work ethic and hare dedicated to give their best all endeavours they pursue. We can take the example of Yuvraj singh who initially wanted to be in skating or Sachin Tendulkar who formerly wanted to be tennis Player. Often, it is only when their hard work turns into success that a love for that sport develops; the hard work came first. It is important to note that with this emphasis on preparation over results, players develop a positive self-esteem regardless of whether or not they are successful. It needs to be understood that what is our hands is preparation and that we should to do with dedication ,results will eventually follow. Finally people who develop a good work ethic in sports generally recognize the importance of hard work in every endeavour they pursue, which is ultimately the goal of preaching a good work ethic in sports...
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...Virat Kohli set to beat Dhoni, Tendulkar in endorsement earnings Team India's batting sensation, Virat Kohli, has been a huge hit with the youngsters - thanks to his quick rise in the international cricket over the past few years. An eye candy for the domestic and international brands, the Delhi lad is all set to surpass the incumbent Indian skipper MS Dhoni and master blaster Sachin Tendulkar in the endorsement earnings. Team India's vice-captain, who seems to be the most comfortable young gun on screen, has reportedly signed a Rs.10-crore per year deal with German sports goods giant, Adidas. The 24-year-old cricketer will be seen endorsing Adidas' apparel and shoes as per his three-year contract. Sachin Tendulkar was the face of Adidas shoes for quite some time in India but it seems that the master blaster's age is finally catching up on his endorsements. According to the TOI reports, the right-hander has also struck a Rs.6.5 crore a year deal with a popular tyre brand that had Tendulkar and Steve Waugh as its ambassadors. The new deals will help Team India's probable future captain to beat the likes of MS Dhoni and Sachin Tendulkar in terms of annual earnings per brand endorsement. With these two deals in his kitty, Kohli is set to take on the big players with an increase in his annual earnings from last year's Rs.40 crore in endorsements. He is currently the face of 13 brands including Pepsi, Toyota and Cinthol deodorants. The Indian skipper MS Dhoni...
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...words) Sourav Das PGP 2014-16, IIM Bangalore SR NO. 9233920 Sparkling Glass Limited Sparkling Glass limited Contents Background: ................................................................................................................................3 Purpose: ......................................................................................................................................3 Options Available ........................................................................................................................3 Option 1: Mr. Khanna ..............................................................................................................4 Option 2: Mr. Punjabi ..............................................................................................................4 Option 3: Mr. Gupta ................................................................................................................4 Option 4: Mr. Gulati .................................................................................................................4 Rationale used in decision making ...............................................................................................5 Recommendation ........................................................................................................................6 Appendix: Evaluation criteria for the four candidates:.................................................................6 Sourav Das P...
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...LEADERSHIP THROUGH SPORTS. I SUPPOSE LEADRSHIP AT ONE TIME MEANT MUSCLE; BUT TODAY IT MEANS GETTING ALONG WITH PEOPLE. - MAHATMA GHANDHI CRICKET is a mixture of mind as well as physical game. It provides us some great examples over the issue of leadership and how certain traits affect the leadership ability. Cricket is always about a calm mind and violent body (this golden rule always work in each and every sphere of life). Cricket provides a wonderful insight of this fact and how leadership helps in getting this thumb rule is the core of our project. In this project we look deep into the role of a leader and how leader inspires other through words. We tried to find out how emotional intelligence shapes the leadership ability. In this project we would be focusing on this issue and will come up with some live examples. Our paper also presents a deep insight on what takes place when leaders are tested and what is the shelf-life of a leader. Key –words : CRICKET,LEADER,EMOTIONAL INTELLIGENCE INVENTORY CAN BE MANAGED BUT PEOPLE MUST BE LED……. H.ROSS PEROT . In the words of Stephen R.Convey, management is efficiency in climbing the ladder of success, leadership determines whether the ladder is leaning against the right wall. Leadership is a perplexing issue. Winston...
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...Sourav Adhikari MBA 2015 | Fenway | Hult International Business School Sourav Adhikari MBA 2015 | Fenway | Hult International Business School Abstract This paper reveals the different strategies the owners of small and medium scale industries use to increase the revenue and build and maintain relationships with consumers. The paper refers to the lessons learned from the Class lectures, guest lectures and the case studies. Abstract This paper reveals the different strategies the owners of small and medium scale industries use to increase the revenue and build and maintain relationships with consumers. The paper refers to the lessons learned from the Class lectures, guest lectures and the case studies. Reflection paper International Marketing | Professor Steven Hurley Reflection paper International Marketing | Professor Steven Hurley In the media driven world of today, small businesses have to understand Facebook, Twitter, and the strategies to use social media position their business for the right market segment. However, many small and medium businesses do not have a strategy for marketing using social media. Hence the question that came to my mind was “How does the small and medium businesses use social media to position themselves to maximize revenues?” Figure 1 Figure 1 Source: Int'l Mktg_1_Overview_2015-110314.ppt presented by Prof. Hurley Source: Int'l Mktg_1_Overview_2015-110314.ppt presented by Prof. Hurley The purpose of this reflection paper is to...
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...The term “brand equity” is a combination of brand value, brand strength and brand image (also referred as brand description).The ability of a brand description to be able to cater to the needs and wants of a target market using the right marketing mix leading to the brand strength (loyalty) which ultimately leads to the brand value thus making these three interconnected and forming a brand equity chain. On the basis of this, brand equity is defined as the value brought about by the various benefits of brand such as security of sustained future revenue. There are different ways of measuring brand equity or the “added value”. The value is derived from the actions of consumers who rely on brand knowledge structures and who respond to products, price, communication etc. Two important components for this brand knowledge are brand awareness and brand image. While brand awareness is characterized by breadth and depth in terms of various consumption situations the brand comes to mind and the likelihood that the brand is recalled, brand image is consumer perceptions about the brand. The second article gives an in depth knowledge about the ways to measure a brand equity system which help in interpreting marketing strategies and assessing the value of the brand. The third article covers the brand valuation literature. This brand valuation can be measured by looking into two areas i.e :marketing measurement and financial treatment of brands. But there are various obstacles to this valuation...
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...CLASSIC PEN COMPANY - DEVELOPING ABC MODEL Sourav Baliarsingh MIB -118083 ANALYSIS Classic Pen Company’s Return on Sales decreased significantly after it expanded its product line to include red and purple pens. Two alternatives exist: 1) Stop making red and purple pens 2) Increase the price of red and purple pens Prior to adding red and purple pens to its lineup, Classic Pen’s Return on Sales was approximately 22%. However, producing the new colors has caused many time consuming changeovers, increasing production costs and decreasing the Profit Margin. Comprehensive Return on Sales has fallen from 22% to 13.5% (Exhibit 1). Blue and black pens are still generating a 21.6% and 22.6% return, while red and purple pens are operating at a loss, reducing both Net Income and Return on Sales. Classic Pen Company could easily restore its Profit Margin to 22% if it stopped making red and purple pens. Currently, red and purple pens are causing Classic Pen Company to lose money. If the company wants to continue to produce red and purple pens, it should increase the selling price of these colors, so the Return on Sales is equal to, if not greater than, that of the blue and black pens. However, Classic Pen Company should not continue to produce these additional colors at a loss, decreasing its Net Income and comprehensive Return on Sales. Classic Pen Company should immediately cease production on red and purple pens. It should continue to produce blue and black pens, but should...
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...[pic] |TERM PAPER | |MODERN PHYSICS AND ELECTRONICS | | | | | | | |COSMIC RAYS AND ITS EFFECTS | | | | | | | | | | | | | | | | | | | | | | | | ...
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...Are you superstitious?? 1 Do you have a lucky color or a lucky number or a lucky gem stone? Before an exam do you perform the same rituals so that the exam goes well or a lucky t-shirt which you wear on the day of the exam? How many of us read our horoscope in the newspaper daily and believe it word by word? „Friday the 13th‟ is it really true? The origin of “superstitions” 2 The term superstition is thought to derive from the Latin superstitio, meaning "to stand over in awe. The term is ("outliving" remains of long after forgotten. related to the Latin word superstes or "surviving"), referring to the ideas and beliefs that continued their original meaning had been 3 Superstitions are considered as relics of outmoded ways of thinking. Superstitions are often passed down through generations; often, the origin of a superstition is lost to history. "Superstitions are habits rather than beliefs." - Marlene Dietrich 4 Superstition-Definition 5 A superstition is the irrational belief that future events can be influenced or foretold by specific, unrelated behaviors or occurrences. Superstitious beliefs are more common among certain groups of people than others, and vary from culture to culture: For example, the number thirteen is considered by many in western society to be inherently unlucky whereas in Japan the number four is often considered unlucky. The number 13 ?? 6 Reality...
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...Harsha Bhogle From Wikipedia, the free encyclopedia Jump to: navigation, search | This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. (April 2012) | Harsha Bhogle | Harsha Bhogle walks for Manish Malhotra & Shaina NC's show for CPAA | Born | (1961-07-19) 19 July 1961 (age 51) Hyderabad, India | Occupation | TV Commentator/Presenter | Spouse | Anita | Children | Chinmay and Satchit | Harsha Bhogle (born 19 July 1961) is an Indian cricket commentator and journalist. He was born in a Marathi speaking family in Hyderabad. Bhogle has recently become a freelance TV presenter. Contents [hide] * 1 Early life * 2 Career * 3 Personality * 4 Books * 5 Personal life * 6 References * 7 External links | [edit] Early life Harsha Bhogle is the son of A. D. Bhogle, a professor of French, and Shalini Bhogle, a professor of psychology. He went to Hyderabad Public School, then studied chemical engineering at Osmania University in Hyderabad. He did his post graduate program PGPM at Indian Institute of Management Ahmedabad. After post graduation, he joined an advertising agency and worked there for two years before moving on to another two year stint in a sports management company. [edit] Career Bhogle began his career as a commentator at the age of 19 with All India Radio, while living in Hyderabad. In 1991-92, he became...
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...Confluence 2015, IIM Ahmedabad Corporate Combat – Round 2 Congrats on clearing the first round of Corporate Combat! We now invite you to take the second round of Corporate Combat. The round is based on a caselet on “TinyOwl” The aim of this caselet is to give the participants enough freedom to understand the question from their perspective and design the answer with such points as they feel are most relevant. The requirements stated above are mere pointers and should not be taken at face value. All assumptions made should be clearly stated. You are free to use any resource to develop a solution, as long as it is properly referenced. The answer document must not be more than two sides of an A4 page with 1” margins on all sides, font Times New Roman, font size 12 and 1.15 line spacing. This also means that there is no space for “globing”. Exhibits (e.g. frameworks, figures, tables) to the answer are not included in this two-page restriction. Procedure to Submit In order to maintain anonymity, we shall be providing each team with their unique team ID. You need to submit your file in PDF format, with the file name being this ID. Refrain from mentioning any personal data in the answer sheet. Replies need to be made to the Gmail thread on which you received this document. Any submissions outside the thread shall NOT be considered for evaluation. Last date for submission is 8:00 am, November 16th, 2015. TinyOwl1 The Indian start-up ecosystem has off late caught...
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...NOKIA’S MARKETING STRATEGIES IN INDIA by Nikunj Daga 2006-2007 A dissertation presented in part consideration for the degree of MA in Marketing No portion of the work referred to in the dissertation has been submitted in support of an application of another degree or qualification of this or any other university or other institution of learning. 2 ACKNOWLEDGEMENT _________________________________________________________________________________________________ Writing a dissertation is always the most challenging part of a student’s life. It was definitely the most important academic contribution by me. This however would not have been possible without the encouragement and of a few people. Here I take this opportunity to display my gratitude towards them, First and foremost, I would like to thank my professor, Dr Heidi Winklhofer for being a source of support and encouragement, guidance and persistent help. Thank you ma’am for your time, support and patience. My Sincere thanks to both academic and non-academic staff of the Nottingham University Business School, for all their assistance. I would like to thank my parents for love and support bestowed on me. Thank you for your blessings. Also I would like to thank my friends for staying by me during the difficult parts of life. Thanks for help and love irrespective of the situations. I would also like to thank all my respondents for taking out time from their busy lives to help me with my research. Last...
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...NOKIA’S MARKETING STRATEGIES IN INDIA by Nikunj Daga 2006-2007 A dissertation presented in part consideration for the degree of MA in Marketing No portion of the work referred to in the dissertation has been submitted in support of an application of another degree or qualification of this or any other university or other institution of learning. 2 ACKNOWLEDGEMENT _________________________________________________________________________________________________ Writing a dissertation is always the most challenging part of a student’s life. It was definitely the most important academic contribution by me. This however would not have been possible without the encouragement and of a few people. Here I take this opportunity to display my gratitude towards them, First and foremost, I would like to thank my professor, Dr Heidi Winklhofer for being a source of support and encouragement, guidance and persistent help. Thank you ma’am for your time, support and patience. My Sincere thanks to both academic and non-academic staff of the Nottingham University Business School, for all their assistance. I would like to thank my parents for love and support bestowed on me. Thank you for your blessings. Also I would like to thank my friends for staying by me during the difficult parts of life. Thanks for help and love irrespective of the situations. I would also like to thank all my respondents for taking out time from their busy lives to help me with my research. Last...
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