...Bodies and Minds Change” Aging is a process that concerns us all. The increasing armamentarium provided by molecular biology and other techniques has allowed greater understanding of some of the processes involved. Numerous definitions of aging exist; an acceptable and commonly used definition is that aging is the total of all changes an organism undergoes from its conception to its death, including development, maturation and adulthood. There are many theories about how our bodies and minds change as we age, but no matter how much research or theories have been formed, one thing remains true is that our bodies and minds does, and will, change with age and one thing can be agree upon is that the end results in all these studies is that the body and minds does go through many changes during our life time. Since the life span varies between and within species and human longevity is partially hereditary, it is clear that genetic factors, the biology of the brain, and our culture effect the function of the brain and influence the aging process ( Johnson 1993, Schacter et al. 1993, Vijg et al. 1995). Twin studies show that genetic differences account for about a quarter of the variance in adult human lifespan. While a great deal of research has focused on diseases of aging, there are only a few informative studies on the molecular biology of the aging brain. Many molecular changes are due in part to a reduction in the size of the brain, as well as loss of brain plasticity, Recent genome-wide...
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...Table of Contents I. Executive summary: 1 II. Current market situation: 1 1. Market description: 1 2. Product Review: 2 3. Competitive Review: 3 III. Strengths, Weaknesses, Opportunities and Threat Analysis 6 1. Strengths: 6 2. Weakness: 7 3. Opportunities: 7 4. Threats: 8 IV. Market-Product Focus: 8 1. Marketing and Product Objectives 8 2. Target Market 9 3. Product differentiation 9 V. Marketing Strategy: 9 1. Product Strategy: 9 2. Pricing Strategy: 9 3. Distribution Strategy: 10 4. Marketing Communication Strategy: 10 4.1. Advertising: 10 4.2. Direct Marketing: 11 4.3. Sales Promotion: 11 4.4. Personal selling: 12 5. Marketing Organization: 12 VI. Action Programs: 12 VII. Budget ( in one year from 7/2012 to 7/2013 ) 13 VIII. Controls 14 Source 15 Executive summary: Lancôme is preparing to launch a new anti-aging cream concluding the perfect result of 10 years exploring in lab and be recommended as “A miracle elixir exists”, the Absolue L’Extrait, in Vietnam cosmetic market. Our product offers a competitively unique combination of the latest advanced technology in dermal stem cells and great beauty effects after testing and launching in other countries. We are targeting specific segments in the consumer and taking advantages of opportunities indicated by the huge demand for beauty in such a dynamic economic. The primary marketing objective is to achieve first-year Vietnam sales of 10,000 units. The primary financial objectives are to...
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...physical development in infants and newborns. Examine Piaget’s stage theory in relation to early cognitive development. Illustrate the importance of attachment in psychosocial development. Discuss the impact of sexual development in adolescence and changes in moral reasoning in adolescents and young adults. Examine the life stages within Erikson’s theory of psychosocial development. Illustrate the physical, cognitive, and social aspects of aging. Describe the multiple influences of nature and nurture in human development. 12.3 Adolescence and Young Adulthood Physical Development Cognitive Development Social Development Cognitive Development Social Development Continuity or Change Relationships Ages and Stages of Adulthood 12.5 Nature and Nurture Summary of Multiple Influences on Development CONCEPT LEARNING CHECK 12.5 Nature or Nurture? CONCEPT LEARNING CHECK 12.3 Defining CONCEPT LEARNING CHECK 12.4 Is There a Adolescence “Right Time” for Everything? CRITICAL THINKING APPLICATION 12.4 Adulthood and Aging Physical Development Reproductive Life Life Expectancy...
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...Children, Wired: For Better and for Worse Daphne Bavelier,1,* C. Shawn Green,2 and Matthew W.G. Dye3 of Brain and Cognitive Sciences, University of Rochester, Rochester, NY 14627, USA of Psychology, Center for Cognitive Sciences, University of Minnesota, Minneapolis, MN 55455, USA 3Beckman Institute for Advanced Science and Technology, University of Illinois at Urbana-Champaign, Urbana, IL 61801, USA *Correspondence: daphne@bcs.rochester.edu DOI 10.1016/j.neuron.2010.08.035 2Department 1Department Children encounter technology constantly at home and in school. Television, DVDs, video games, the Internet, and smart phones all play a formative role in children’s development. The term ‘‘technology’’ subsumes a large variety of somewhat independent items, and it is no surprise that current research indicates causes for both optimism and concern depending upon the content of the technology, the context in which the technology immerses the user, and the user’s developmental stage. Furthermore, because the field is still in its infancy, results can be surprising: video games designed to be reasonably mindless result in widespread enhancements of various abilities, acting, we will argue, as exemplary learning tools. Counterintuitive outcomes like these, besides being practically relevant, challenge and eventually lead to refinement of theories concerning fundamental principles of brain plasticity and learning. Introduction It is Monday morning at 7:58 a.m. when John enters the building...
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...people (of any age) to be seen with an electronic gaming device/game consoles such as cell phones, PSPs, computers, PlayStations etc. Humans over the years have been so inventive of ways to preoccupy themselves to avoid dull and null moments; thus the creation of video games. Kramer (2002) summarizes that these games are “objects which consist of components and rules and have certain criteria: rules, a goal, always changing course; chance; competition; common experience; equality; freedom; activity; diving into the world of the game; and no impact on reality”. “THE ORIGIN OF GAMES has been vaguely assigned to the inborn tendency of the mankind to amuse itself. Games have no geographical boundaries and game playing is found in all parts of the world whether it is in the underdeveloped areas of Africa or in a plush New York apartment penthouse.“(Spencer 1968, 3) According to researchers from Stanford school of medicine, a recent brain imaging study suggests that men have a higher percentage of activity in the *Mesocorticolimbic center (the region of the brain associated with rewards and addiction) compared to women when engaging in video games. These findings explain why males are more likely to be addicted to video games in comparison to female gamers. This addiction is just one of the several effects it may have on game console users. Should we overlook these effects of such modern technologies on people today? One very relevant conclusion made by Liwag (2007) is that due...
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...Maynila In Partial Fulfilment Of the requirement for English 102 by Crisostomo, Jestine A. Tamayo, Joshua Untalan, Kane Errol TABLE OF CONTENTS Biographical Data Acknowledgment Table of Contents Abstract I. INTRODUCTION 1.1 Statement of the Problem 1.2 Importance of the Study 1.3 Scope and Limitation of the Study 1.4 Definition of Terms II. REVIEW OF RELATED LITERATURE III. METHODOLOGY A. Research design B. Research locale, sample and sampling technique C. Instrument D. Statistical analysis IV. RESULTS AND DISCUSSION V. SUMMARY, CONCLUSION AND RECOMMENDATION Chapter I INTRODUCTION Study habits are the ways that you study - the habits that you have formed during your school years. Good study habits include being organized, keeping good notes, reading your textbook, listening in class, and working every day. Bad study habits include skipping class, not doing your work, watching TV or playing video games instead of studying, and losing your work. It means you are not distracted by anything. Basically it means that you are doing the best you can to get the grades you want. Study Habit of every student is one of the most important factors that affect his or her understanding regarding a certain subject. It means, if a student possesses poor study habits, she has a greater chance of getting failing grades, if compare to a students who has a good study habit. But “habit” as it was defined from the Introduction to Psychology,...
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...Southern Division as well as critique their primary leader. AHC’s IT&S Southern Division AHC is a large for-profit national healthcare provider network owning and managing over 150 hospitals, 40 surgery centers and hundreds of physician practices across the continental United States. AHC’s primary goal is to provide industry-leading healthcare in the most efficient and cost effective manner with the highest level of patient outcomes and satisfaction. AHC’s history spans over 40 years and was founded by doctors who wanted a better care path for their patients. AHC is comprised of several divisions broken down regionally across the nation and has also broken down key “shared services” departments to service and support the divisions. My analysis will focus on the IT&S Southern Division of AHC. IT&S Southern Division is responsible for the technical support and services of 24 hospitals, 10 surgery centers and 110 physician practices across Alabama, Florida, Georgia and South Carolina. The services provided span the information technology gamut including infrastructure, clinical applications support, physician support, project management and a 24 hour help desk. To enable the IT&S team to support such a vast array of applications they have utilized a centralized support model for many applications allowing the local facility IT&S team the ability to quickly adapt to the hands on needs of the facility. To AHC at large, IT&S is pivotal to providing higher levels of patient satisfaction...
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...Better Practices for Retaining Organizational Knowledge: Lessons from the Leading Edge David W. De Long and Thomas Davenport n 1998, after significantly downsizing for ten years, the Tennessee Valley Authority (TVA) realized that the median age of its 13,000 remaining employees was 48. Because most of its workers retired well before age 60, this meant that over the next ten years the TVA, the largest electrical utility in the United States, was bound to lose many of those it depended on to run its nuclear, coal-fired, and hydroelectric power plants efficiently and safely. Those employees, and the knowledge they embodied, would be hard to replace. Changing workforce demographics, marked by an aging labor force, more competitive recruiting, and faster turnover among younger employees, are creating unprecedented knowledge-retention problems in many industries, threatening to reduce the capacity for innovation, growth, and operational efficiency. A recent study of 26 firms conducted by the Accenture Institute for Strategic Change documented the danger lost knowledge poses for organizational performance in the global chemical industry.1 But, of course, operational and institutional amnesia imperil more than just the chemical industry. This article outlines a set of “better practices” that organizations currently are implementing to address these concerns. The practices shared here are not claimed to be “best in class,” because the challenges of knowledge ...
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...had little time to chat, Farrell used the near-collision as an opportunity to quickly mention a recent conversation with a nurse from Falmouth Hospital on Cape Cod. An active participant in the TeleStroke service, Falmouth Hospital was regularly honored for its adherence to best practices in stroke care. “Recently some Falmouth nurses asked how we can convince other MGH departments—such as in critical-care pediatrics—to provide similar telemedicine consultation services,” Farrell stated, adding “Their nurse stroke coordinator, Jean Estes, is a huge cheerleader for TeleStroke.” Dr. Schwamm continued moving toward his office as he replied, No tC Shawn, don’t we already have too much to do? I need to see patients, complete the analysis for a study I am working on, submit a grant application. Next week I will speak at an international neurology conference. Telemedicine can certainly be invaluable in many clinical domains, but there just are not enough hours in the day for us to get involved beyond stroke care. Before entering his office and shutting his door, Dr. Schwamm added one last remark: “We can’t do everything, Shawn—but we can do TeleStroke very well.” Shawn Farrell was not a medical doctor. A graduate of the Boston University School of Management, he had worked as an operational manager in several Boston area hospitals...
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...Contents Error! Bookmark not defined. 1. Introduction 2 Industry definition 3 Malaysian fitness industry overview 4 The industry continues to grow during economic downturns. 4 It has become a convenience business. 4 Changing lifestyle 4 2. Marketing opportunities analysis 4 Competitor overview 4 Fitness First 4 Celebrity Fitness 5 Macro Environmental Analysis 6 Demographic forces 6 Technological forces 7 Economic forces 7 Natural forces 7 Cultural forces 7 Political forces 7 3. Selecting target markets 7 4. Marketing mix strategies 8 Product 8 Price 9 Promotions 9 Placement 9 1. Introduction World Class International is one of Europe's most recognisable fitness network that operates 36 health and fitness clubs in more than 15 countries. The turnover for 2010 was 21 million Euros and World Class employed over 1 000 persons. (www.worldclass.eu) World Class offers everything within the field of individual and corporate health and fitness. Members and guests are guaranteed the highest quality in service and instructions within a safe and friendly club environment. The company's international staff consists of some of the world's most skilled group training instructors and advisors in personal training. World Class International is headquartered in Stockholm, Sweden and has health and fitness clubs throughout Europe and the Middle East. Every World Class center contains first class facilities concerning areas for individual and group training...
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...Remote Robotic Surgery in Germany By: Christopher Redman MIS535 I will discuss how robots entered our lives, and this has historical roots after the play by the author Karel Capek, then those robots entered all aspects of our lives, and my topic is the medical field; the first robotic usage was performed in 1987, and there was many drawbacks to those first experiences such as restricted degrees of motion, decreased sense of touch, and .increased sensitivity to hand movement. The main issues that surrounds this procedures is safety measures and maintenance, as there is no grantee that the computer systems of robot is going to work in high safe. Other issues comes from the cost, since robotic surgery is more expensive than traditional, this will make it unavailable for public hospitals, and those who are poor may not be able to benefit from this technology, but this transfer from traditional methods in medicine must happen, as technology affected all aspects of our lives. Robot might sound as a very modern scientific invention, but it is not as the first time “robot” was introduced and coined was in 1921, in a play written by the Czech writer Karel Capek, and since then robots took a place in many aspects of our lives, they also take place in dangerous and highly precise tasks, such as aviation, and here we will discuss the medical usage of robots, starting from the history, to political and economic questions, also Psychological considerations...
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...to make some connection with them. If these books have influenced you the same way that they have us, we invite your contact at the email addresses listed below. Enjoy, Michael Beight, piman_314@yahoo.com Steven Reddell, cronyx@gmail.com Here are some new links that we’ve found interesting: KurzweilAI.net News articles, essays, and discussion on the latest topics in technology and accelerating intelligence. SingInst.org The Singularity Institute for Artificial Intelligence: think tank devoted to increasing Humanity’s odds of experiencing a safe, beneficial Singularity. Many interesting articles on such topics as Friendly AI, Existential Risks. A SingInst.org/Media Videos, audio, and PowerPoints from the Singularity Summits; and videos about SIAI’s purpose. blinkx.com/videos/kurzweil Videos on the internet in which the word “Kurzweil” is spoken. Great new resource! PRAISE FOR THE...
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...THE NATURAL MYSTIC The Natural Mystic’s Marketing Plan Phelicia Alert Keller Graduate School of Business Marketing Management – MM522 Professor Glen Forbes 1.0 Executive Summary Several major trends are driving the growth of wellness as an industry. These trends not only directly impact the spa industry and its customers, but also are opening new opportunities for spas to play a leading role in a paradigm shift toward more proactive ways of taking care of ourselves (Pilzer). According to economist Paul Zane Pilzer, the wellness industry is new and is currently a $500 billion worth industry. Pilzer also predicted that 10 million millionaires will emerge from the wellness industry in the next 3 to 5 years (Pilzer 2001). The Natural Mystic’s marketing plan seeks to generate revenue from a target market of primarily customers over fifty years old called the Baby Boomers. Through its wellness center, The Natural Mystic will provide unique solution – orient programs geared towards a market segment of serenity and holistic wellness seekers. Boomers represent the most progressive group in terms of making the connection between good health and appearance. As a result, Boomers represent the prime target for “beauty from within” messages. 75 % of Baby Boomers believe the best years are ahead of them. In this vein, they are looking for solutions that cater to concerns like lack of energy, physical health, memory and emotional health (Nolen 2011). It may seem that Boomers...
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...Hypnosis Therapy to Promote Positive Weight Loss Hypnosis for Weight Loss: Abstract: OBJECTIVE: The purpose of this study is to observe the effects of the use of hypnotherapy (or hypnosis) for advancement of a weight-loss program. Hypnotherapy has been seen to be a valuable tool so far in the modifications of problem behaviors, such as overeating for a person who is overweight or obese. The hypothesis of the research proposal is that those who receive hypnotherapy in conjunction with a supervised diet and exercise program will lose more weight that those who only participate in the diet and exercise program. METHOD: The 20 participants will be chosen from a target population. In order to be a participant in the research proposal the individual must be between the ages of 21 and 45, of either gender, have a primary diagnosis of obesity (with or without co-morbidities), have tried at least one weight-loss program prior, and be either referred to the bariatric program by a physician, or be a current patient of the bariatric program. The participants will be broken into two groups of 10 participants. Group 1 consists of 10 participants who will participate in hypnotherapy in combination with a diet and exercise program established by a dietary team. Group 2 contains 10 participants who will participate in only a diet and exercise program established by a dietary team. This research proposal is an example...
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...Neuropsychologia 51 (2013) 2026–2042 Contents lists available at ScienceDirect Neuropsychologia journal homepage: www.elsevier.com/locate/neuropsychologia The neural basis of implicit learning and memory: A review of neuropsychological and neuroimaging research Paul J. Reber n Department of Psychology, Northwestern University, 2029 Sheridan Road, Evanston, IL 60208, United States art ic l e i nf o a b s t r a c t Article history: Received 6 November 2012 Received in revised form 14 June 2013 Accepted 15 June 2013 Available online 24 June 2013 Memory systems research has typically described the different types of long-term memory in the brain as either declarative versus non-declarative or implicit versus explicit. These descriptions reflect the difference between declarative, conscious, and explicit memory that is dependent on the medial temporal lobe (MTL) memory system, and all other expressions of learning and memory. The other type of memory is generally defined by an absence: either the lack of dependence on the MTL memory system (nondeclarative) or the lack of conscious awareness of the information acquired (implicit). However, definition by absence is inherently underspecified and leaves open questions of how this type of memory operates, its neural basis, and how it differs from explicit, declarative memory. Drawing on a variety of studies of implicit learning that have attempted to identify the neural correlates of implicit learning...
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