...FIJACIÓN DE PRECIOS: ¿Qué es el precio? El precio por definición, es el capital requerido para la adquisición de un producto o servicio, por ello tiene la particularidad de que es único elemento del marketing capaz de producir ingresos y no costos. ¿Cómo se determina el precio? Para determinar el precio de un producto hay que considerar diferentes variables, estratégias y componentes que lo conforman. De manera general podemos mencionar: * El producto o servicio en si mismo * Los productos complementarios * Los satisfactores de deseos ofrecidos ( valores agregados ) Una de las percepciones más importantes para el público de las bondades del producto depende directamente del precio, dado que este es entendido como un elemento fundamental de valor. Esto quiere decir que un alto valor indica que el producto tiene los beneficios potenciales que los consumidores esperan en un determinado nivel de precios. Así mismo existen diferentes factores los cuales determinan el precio de un producto, los cuales son: La demanda estimada: Se define como la demanda esperada y la frecuencia de compra Las reacciones de la competencia : conocida como guerra de precios entre productos similares, sustitutos o complementarios. El marketing: Se refiere a características de la naturaleza del producto como por ejemplo si es nuevo, su ciclo de vida, los canales, intermediarios, etc. Para que la empresa establezca una política de precios, debe de primeramente seleccionar el objetivo...
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...The Time I Failed Spanish 1 Not everyone is meant to speak a foreign language. I quickly learned I was part of that group. Spanish 1 was my catastrophic failure. Spanish 1 was not my strong point in high school. Math is more enjoyable for me. The first week or two were easy, we were learning how to say hi, goodbye, and colors. I understood that, but then when the teacher introduced grammar it was all downhill from there. All those oral tests and projects just got me overwhelmed. In school I had average grades, some classes easier than others. I guess that's with everyone though. Sports is a big part of high school for me, I played football from 9th-11th grade and now i'm doing Track/Field. With the exception of Spanish I...
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...Spanish for the Future Specific Purpose Statement: To persuade my classmates to further their knowledge of the Spanish Language and Culture by enrolling in their first Spanish class or another one. Central Idea: To make my classmates realize all the benefits of enrolling in Spanish classes. INTRODUCTION 1. Gain the attention and interest of the listener/s: (“Attention” of Monroe’s Sequence) When I was in seventh grade, I enrolled in my first Spanish class. All I thought was, “Wow this class is a pain in my butt, it is so hard, and what is the point?” After nine years of studying this language and culture, my feelings have not changed, but I have discovered “the point” of learning Spanish. 2. Reveal the topic: I understand the negative feelings that you may feel about taking a Spanish class, but being a college student is all about pushing your limits, reaching your greatest potential, and...
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...Hispanics Must Know Spanish When I left North Carolina a few years ago and moved to Puerto Rico, I had no idea why understanding the Spanish language as a Hispanic was so important until I moved out there. While being around many Hispanics, I discovered most of them spoke Spanish towards each other and would only speak English to someone who looked non-Hispanic. If I was a non-Hispanic and self-identified as one, knowing the Spanish language would not be considered mandatory for me. However, that is not the case. Because I look Latina and self-identify as Latina, I have been stereotyped as someone who must know Spanish. My first encounter was when I was living in Puerto Rico and stumbled across a Walgreens somewhere in Mayaguez, a woman approached me speaking in Spanish. By her tone of voice, I assumed she was asking me a question, but I did not know how to respond because I did not...
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...chapter of Spanish was easy for me to learn and understand. It became a basic review for me, although I did learn how to tell time a little better. I took two years of Spanish in high school and have some experience from visiting the Dominican Republic each summer. I also took two years of latin in high school. In past foreign language classes, I have used a variety of strategies to learn. For me, repetition works easily for me. I learn to associate Spanish words with words I am familiar with in English. Sometimes, flashcards and pictures have made it easy to learn vocabulary words. At the beginning of the semester, I was hoping to work extra hard to learn the basics of Spanish, and to be able to have simple conversations with people. Throughout chapter one, I learned how to correctly tell time. The rest of the chapter was review for my Spanish speaking abilities. I learned some interesting facts about culture in this chapter. Each week, I spent 3-4 hours studying and working on homework assignments. For quizzes, I spent an hour studying. With the exam being worth much more, I spent an hour and a half studying for the exam. I particularly liked doing the pre homework because I was introduced to what we would be learning before class, so in that case if I had any questions, the next day I could get them answered. I watched the tutorials, and did the pre-homework prior to class. It worked out best for me to do a lot of the homework in advance all at one time. The after class homework...
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...shortcomings, the lecture system will continue to be carried out because of its economic necessity and long tradition. Therefore, Daniels suggests that smaller discussion classes are supposed to be given during the first two years of college, when students need close and respective instruction, in order to improve their intelligent listening skills and creative thinking way. I am partly convinced of Daniels’ opinion. However, my personal experiences show that lectures are not exactly so redundant while small discussion classes are not really adorable. As far as I am concerned, classes respecting languages should indeed be given as small classes, instead of large lecture classes that consist of a great number of students. Take my Japanese and Spanish classes for example; these courses are exactly given as large classes. The instructors are quite fine and teach grammar earnestly but the only one thing students can do is just sit there and keep taking notes. Due to a good many students, the teachers are not able to offer discussions and activities to discover whether students completely know what they learn or not. So, the only way to test if students learn well is exams which will nevertheless easily turn out to be merely memorization....
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...the past few years, in particular, first class Spanish Rioja wines. We believe that the sales of Spanish wine makes for a great economic opportunity in China, especially in the capital city of Beijing. Increasingly, the importers, distributors and, most importantly, the general public have become familiar with Spanish wine and its superior quality. Thus, China has become the third most important market for Spanish wine in the world. The sales of Spanish wine bottled to China increased 41,1 % in value during the first semester of this year, with 36.9 million euros sold between January and July, This has positioned Spain as the third world seller, with 6,9 % of the market, behind France and Australia. Statistics indicate that in a decade China will be a substantial market for Spanish partly due to the fall of tariffs since Chinas entry into the World Trade Organization , the fast growing middle and upper class and therefore, the increase of purchasing power. According to Vinexpo, the wine consumption in China boomed between 2007 and 2011 reaching a growth of 142.1 % with a total of 159.25 million boxes purchased. Although it is foreseen that the growth rate will slow down to 39.6 % between 2012 and 2016, the Chinese will drink 252 million boxes of wine in 2016. In 2010 the Chinese bought nearly 47 million liters of Spanish wine. Six times more than in 2009, therefore our sale expectations are enormous. The mid and upper Chinese class is rapidly growing a fondness for quality...
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...speak and read Spanish but, I was lacking grammar skills. I wanted to know my home language fluently in all aspects. Therefore, I want to facilitate my future students to be able to learn a second language. My drive is to pursue a higher education to my students that way they could become successful life. I am going to act like a guide to them and promoting respect to all my students. It is my life aspiration to be an excellent high school teacher who motivates students to achieve the highest level of education. Not only I am pushing myself but also, I want to be a teacher to push my students to excellence. Perseverance is my motto, and I want to pass that on to my students. I want them to see my example: I’ve worked hard and never once gave up on what I wanted to become –their teacher. I believe that my role as a teacher is to give my students the tools necessary to be successful. In order to accomplish this goal, I will find ways to teach each student based on their needs that way all my students will feel capable and successful. Another way that I would help my students is by incorporate themes, projects, group work, to make my students active learners. I want to inspire Spanish and English speakers to ascertain their needs in the Spanish language. I want to improve the student’s lives, so one day they can also pursue my path and hopefully I will inspire their path. The specific courses subjects and courses that I am prepared to teach is any level of Spanish. I am capable...
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...Mexican life. The Spanish conquest led to the conversion of the indigenous populations, which then led to a blending of the Catholic tradition with that of the indigenous religions. Catholicism became a part of everyday life for the populations of colonial Mexico and because Catholicism is a hierarchal religious tradition, it reinforced the pre-existing social class structure within the Spanish kingdom. The minorities continued to be excluded from certain aspects of society, including religious positions and education. Both of which were greatly influenced areas of colonial society by the Catholic Church. The church was deeply involved in most, if not all aspects of colonial Mexican life including influencing politics, education, and other local social issues. The Spanish conquest of the Americas was one of great expansion in more ways than one. The Spanish crown not only added new areas of the world to their kingdom but simultaneously spread Christianity throughout this New World. The Catholic Church, a powerful institution in its own right, with the dedicated word of European missionaries, the growth of the religion led to the conversion of much of the indigenous populations in the Americas. The missionaries built missions and had haciendas that created environments in which the Catholic religion was a fundamental incorporation of life, so as to convert the indigenous population. The missionaries also built schools and universities to educate the Spanish colonials. The University...
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...provisions that enabled powerful landowners to circumvent the law, or even use the law to sustain and further strengthen their positions in power. 1. Pre-Spanish Era - Land was not unequally distributed before the Spaniards came to the Philippines. - The notion of private property was unknown then. - The community (barangay) owned the land. 2. Spanish Period (1521-1898) - One of the major initial policies of the governorship of Legazpi was to recognize all lands in the Philippines as part of public domain regardless of local customs. - As such, the crown was at liberty to parcel out huge tracts of Philippine lands as rewards to loyal civilian and military as rewards. * In effect, communal ownership of land gradually and slowly took the backseat. * Private ownership of land was introduced. * With this arrangement, every municipal resident was given his choice of the land for cultivation, free from tax. * Large tracts of uncultivated lands not circumscribed within a given municipality were granted by the Spanish monarch to deserving Spaniards. * This kind of ownership became known as the encomienda. * The encomienda system in the Spanish colonies began as a result of a Royal Order promulgated in December of 1503. * By virtue of this Royal Order, encomiendas were granted to favor Spanish officials and clerics who were entrusted the responsibility to look after the spiritual and temporal developments of the natives in a colonized territory...
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...as food, education and weather. Puerto Rico has variety of Spanish food that make you go there. Puerto Rico’s food is one of the best reasons to visit the island. It is diverse, rich, and flavorful with a combination of rice, beans, meat and fish fried. Puerto Rico cooking is somewhat similar to both Spanish and other Hispanic cuisines. It’s is a unique blend of influences. In Puerto Rico they cook rice with beans as a weekly menu. Traditional foods remind us of who we are, what we like, and those we love. In contrast the United States has variety of food from all over the world. Their food is a combination of everything because it has a lot of different people from other countries. Also, you can find Spanish food, Italian food, Mexican food, etc. The American people adopted a style of life, so they eat a lot of junk food, so there is high percentage of fast food places. In what I seemed American people tend to eat nachos, hot dogs and cheese burger instead of eating rice with beans. The style of education in Puerto Rico based in schools. In the other hand, their education comprehensive, public schools, homeschooling and private schools most of the schools has uniforms for the students. They teach Spanish and English at schools and have some privates classes for the other language. If you are attending on any school in Puerto Rico an a teacher miss the class to class you have that time free. Also, they have gym class which help student to improve in sports. The...
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...Languages in the US The United States has many different languages, but the most common by far is English, although other languages such as Spanish and French are also quite common. According to the CIA World Factbook, on a census taken in 2000: * 82.1% of Americans speak English * 10.7% of Americans speak Spanish * 3.8% of Americans speak another Indo-European language (www.cia.gov) These results can be slightly surprising since the assumption by many Americans would be that there are a higher percentage of people who speak English in the United States. Enrollment percentages in languages classes have also been on the rise, and since 1970 Spanish has been the most popular language that has been taken, followed by French. According to the U.S. Institutions of Higher Education: * 52.2% of students are enrolled in some sort of Spanish class * 13.1% of students are enrolled in some sort of French class (vistawide.com) The speakers of theses multiple languages can be found all over the United States, but languages like French and Spanish can be found in more concentrated in specific areas of the United States. English is by far the most commonly spoken language and can be found in high percentages in every populated area of the United States. According to the maps by the Modern Language Association or MLA, the Spanish language tends to be very highly concentrated in the American Southwest, Southern Texas, Southern Florida, and big diverse cities such as Chicago...
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...Richard Rodriguez, there is a switch. At a young age, Rodriguez was forced by the school system to stop speaking Spanish at home and start speaking English the whole time. Although he became proficient in school, having no trouble with reading or writing in English, there was a price for this advantage Rodrigues gained. Slowly but surely, Rodriguez started to lose touch with his culture, letting it fade away like his memory of Spanish. Aria is just one example of many stories that chronicles a switch between American and Hispanic culture. One must always give, and usually this ‘give’ of the American culture is painted in a very negative light. Many Hispanic-Americans recognize what they...
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...Hispanic American Diversity NAME CLASS DATE TEACHER Hispanic American Diversity When we look at people's it's interesting to see that they are different in some ways yet alike in other ways. The people may be from different parts of the world, however, they share the same language, religious beliefs and even skin color. Some people are very protective of their cultures and become offended if you mistake their culture for a similar culture. Mexican Americans, Puerto Ricans, Cuban Americans and Latinos are four groups that fit into this category. This research paper will give us an in-depth look at each group identifying their similarities and their differences. Mexico is a Latin country with a complex culture that spans different times in history. The Mexicans are proud of their country, culture and lifestyle and try to preserve it as much as possible even when they are living anywhere other than Mexico. Out of the 26.4 million Hispanics that live in America, 64% of them are Mexican Americans (Thinkquest.org). The Mexican American culture is a mixture of the Mexican culture and the American culture and often causes them to stand out. The primary influence comes from Spain while the secondary influence comes from America. Mexican Americans have strong ties to their families loving each other and taking care of each other. Honor within the family connects all the members together and loyalty without question is expected. They work hard, strive to live in...
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...access to Americans makes it a curious destination for adventitious people. The largest island in the Caribbean, Cuba has been inhabited since the mid-1400s by various Mesoamerican tribes, until 1492 when Christopher Columbus invaded the island and took it over. It remained a colony of Spain until the Spanish-American war in 1898, and briefly became a colony of the United States. A few years later, Cuba than gained nominal independence from America in 1902 and functioned under a democratic republic, despite weak leaders in their national government. (CIA.gov) With increasing social and political turmoil, Cuba, looking for administrative leadership, fell under the dictatorship of Fulgencio Batista in 1952. However, Batista could not gain the popularity of the people and was ousted from the government in 1959. (PBS.org) The government than again shifted to a new type of regime and has continued with the same political lens ever since. Switching to socialist fundamentals and following the lead of Fidel Castro, Cuba has and currently is, governed as a single-party state under the Communist party. Now steadily ruled, Cuba prospers in music, food and their plush agriculture. Cuba’s Spanish integrated philosophy creates a unique and passionate society that cannot be found anywhere else around the world. Cuba’s immigration is broken down into four waves of different types of immigrants, immigrating for different reasons and during different time periods. Cuban citizens settling down in...
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