...Solutions 2. The producers of a new toothpaste claim that it prevents more cavities than other brands of toothpaste. A random sample of 60 people used the new toothpaste for 6 months. The mean number of cavities at their next checkup is 1.5. In the general population, the mean number of cavities at a 6-month checkup is 1.73 (' = 1.12). a. Is this a one- or two-tailed test? Solution: It is one side test, because the producer of new toothpaste claim that it will prevents more cavities. Thus it will be a left sided test b. What are H0 and Ha for this study? Solution: Ho: New toothpaste doesn’t lead to reduction in the cavities H1: New toothpaste leads to reduction in the cavities c. Compute zobt. Solution: Below is the calculation of zobt. = (1.73-1.5)/(1.12/square root of 60) = (0.23)/(0.1445) = 1.59 d. What is zcv? Solution: The Z critical value at 5% level is -1.645 e. Should H0 be rejected? What should the researcher conclude? Solution: The computed Z-value is less than the critical Z-value, thus we can reject the null hypothesis. And conclude that the new toothpaste leads to reduction in cavities. f. Determine the 95% confidence interval for the population mean, based on the sample mean Solution: Number in the sample n = 60 Population standard deviation σ = 1.12 Mean of the sample = 1.59 Confidence Interval 95% means that α = 1 - .95 = .05, so α = 0.05 It is conventional, however, to state confidence intervals...
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...2014/ 2015 Music Around Me DEVELOPMENT OF STRATEGIC AND MARKETING ANALYSIS FOR A NEW MOBILE MUSIC STREAMING APPLICATION CLÉMENT CHEMINAT 56025 MIKOŁAJ SZYMAŃSKI 56026 COUNSELOR: ADA SCUPOLA Music Around Me C. Cheminat M. Szymanski Table of contents 1.0 INTRODUCTION .............................................................................................................................. 2 1.1 Background ................................................................................................................................. 2 1.2 Problematics............................................................................................................................. 4 1.3 Limitations ............................................................................................................................... 5 2.0 METHODOLOGY................................................................................................................................. 5 2.1 Primary Data............................................................................................................................. 5 2.2 Secondary data ........................................................................................................................ 7 2.2.1 Research papers ............................................................................................................. 7 2.2.2 IFPI Digital Music Report 2014 .............................................
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...GPA vs. Music OIS 2340 Section 1 Aubrey Bullough Alyssa Boyd Helena Paulos Moraya Dodson Sam Webster Executive Summary We are a radio station and we were interested in finding a new target group for our upcoming sister station and who better than to target the large student population? Our goal was to find out if listening to classical music while studying is beneficial to students’ GPA’s. We assumed that students who listened to classical music while studying have higher GPAs (3.1 or above) in comparison to students who listen to other genres while studying. A sample of 61 college students was taken and of those 16 reported that they listen to classical music while studying and obtain a GPA of 3.1 or above. We used proportional hypothesis testing to keep our data simple and precise. Our hypothesis was that 50% of students with GPAs 3.1 or above listened to classical music while studying. After extensive research and advanced calculations we have decided to reject this hypothesis. To gather our data we created a digital survey on Survey Monkey and had each member of our group post the survey link as their Facebook status. To our advantage, Facebook worked extremely quickly. Our questions in our survey consisted of: (a) “Do you listen to music while you study?” (b) “What genre do preferred to listen to while they study?” And (c) “What is your current GPA?” We received roughly 100 responses and of those 100, 61 students earned a GPA of 3.1 or above and listen to music...
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...1 Teenagers’ Reasons for Listening to Music and the Students’ Perception of the Effects of Listening When Completing School Assignments1 Jennifer Adriano Educational Leadership Doctoral Program Thomas DiPaola Educational Leadership Doctoral Program Center for Research and Evaluation The Alan Shawn Feinstein Graduate School Johnson & Wales University 1 Paper presented at the 42nd annual meeting of the New England Educational Research Organization, April, 2010, Portsmouth, NH. 2 Introduction Music is a significant part of our lives. People listen to music on the radio at home and in their car; they watch music videos on television or hand held technology; they buy CDs or download music; and they attend concerts. People also hear music in stores, restaurants, sporting events, and doctors’ offices (Schellenberg, Peretz, & Vieillard, 2008). Music is very important to many adolescents and they spend a considerable amount of their time listening to music. One study with N = 2,465 adolescents ages 13 and 14 found that participants listened to music for an average of 2.45 hours per day (North, Hargreaves, & O’Neill, 2000). Music has become a personal accompaniment in many teenagers’ lives because of the availability and popularity of personal music listening devices. In 2009, Jaffray released the results from the 18th semi-annual survey, “taking stock with teens.” The team of researchers surveyed approximately N = 1,200 students, with an average age of 16.3, in...
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...GRADE 9 Learning Module MUSIC (Qtr 1 to 4) Compilation by Ben: r_borres@yahoo.com MUSIC LEARNER’S MATERIAL GRADE 9 Unit 1 To the illustrator: Using the blank map of Europe, place pictures of ALL the composers featured in EACH UNIT around the map and put arrows pointing to the country where they come from. Maybe you can use better looking arrows and format the composer’s pictures in an oval shape. The writers would like to show where the composers come from. I am attaching a file of the blank map and please edit it with the corresponding name and fill it the needed area with different colors. Please follow the example below. (Check the pictures of the composers and their hometowns in all the units.) Medieval, Renaissance and Baroque Music Page 1 MUSIC LEARNER’S MATERIAL GRADE 9 Unit 1 Time allotment: 8 hours LEARNING AREA STANDARD The learner demonstrates an understanding of basic concepts and processes in music and art through appreciation, analysis and performance for his/her self-development, celebration of his/her Filipino cultural identity and diversity, and expansion of his/her world vision. key - stage STANDARD The learner demonstrates understanding of salient features of music and art of the Philippines and the world, through appreciation, analysis, and performance, for self-development, the celebration of Filipino cultural identity and diversity, and the expansion of one’s world vision...
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...Raymond Heller MKT/230 December 1, 2013 Marketing Plan R@DIO is a new music streaming service for your computer or your mobile phone. This service allows you to browse through thousands of artists and songs. For each artist we have we supply the listener with every album that artist has made along with every song that the artist has came out with, this allows you to find the exact song you may have been looking for and can not find it anywhere else. You can look up an artist of your choice and choose to listen to streams from them and other artists or you can choose to stream through all of their albums and the bright side of that is R@DIO gives you free unlimited skips. Another feature that R@DIO offers is if you like a song you have the choice to buy it straight from the app itself, instead of searching the internet for that song. You can listen to your favorite artist anywhere you go because R@DIO also haves an app that you can download on your phone, you can either listen to it on your computer, your cellphone or a portable music player such as an iPod. R@DIO will operate through its online web site where many of its customers can go and login and access their playlists and their favorite artists. R@DIO focuses its marketing activities on reaching the people who listen to music, children, teens, young adults, adults, and the elderly, basically anyone who has a general interest in any kind of music. Market research shows that these are the customer groups that are most likely...
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...Beats Heard Round the World March 18, 2013 Beats Heard Round the World Over the years, the way people listen to music has changed tremendously. Before the days of the iPod and smartphones, radio and vinyl records were the predominant way to listen to music. Next came cassettes, then compact discs, and the most recent, mp3 players. And as the media we use to enjoy music has evolved, so has our needs in terms of the listening quality. Music enthusiasts expect good quality all around when it comes to music and as a result, started trends that have changed purchasing patterns. In recent years, vinyl records have seen an increase in sales. Ever since the introduction of iPods, ear buds have been the way to listen to music. However, recently we have seen a rise in the use of over-the-ear headphones. Beats by Dre have seemed to be the most popular in the United States and I believe they could do well in the markets of Europe and Asia. Although they are present in other foreign markets, due to their popularity, there is much opportunity for this product in Asian and European markets. One of the ways to measure the value of these headphones is by analyzing its customer value equation. In the Principles of Marketing textbook, the customer value equation is “described as a ratio between perceived benefits to price. […] When customers perceive a balance between the value given—money—and the value received—the goods or services—they perceive a good value” (White, 2012). Now, Beats...
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...Spotify Analysis Sarah de Ferrari, Danielle deFerrari Bryce Simantel, & Christine Osazuwa 1 Spotify is a music streaming platform that was founded in 2006 in Sweden by Daniel Ek and Martin Lorentzon with the goal of providing music to everyone. They worked with a Swedish developer experienced with peer-to-peer framework with the intent of connecting the music listener directly to the labels. Due to the nature of that relationship there is a need to negotiate with music labels for launch on a country-to-country basis, starting with their initial launch in Sweden in 2008. They are currently available in 57 countries with a limited launch currently underway in Canada and the Phillipines. The basic service offered by Spotify is the ability for users to create custom playlists that can be played through any internet connection. Spotify has two distinct product offerings, Spotify and Spotify Premium. Spotify Premium members pay a monthly subscription fee but have access to their playlists offline on multiple devices, thus having all the perks of owning the music while just paying $120 a year. Beyond that, Spotify is known for their social media interaction – users can interact with their friends and share playlists, and users can also follow the playlists of their favorite artists. Songs can be found by title, artist, or cd name, and various apps are available to enhance the service, such as radio streaming. Sean Parker, founder of Napster, invested $15M in Spotify...
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...Critical Argument Analysis Essay “Why Eminem Is Important” Eng 215 Think about what would happen if there was no Eminem? One less rapper is more than likely what you are thinking right? Well it is not just one less rapper. It would also be one less role model for those who really care about him. Eminem is an influence to the young life and even the adults. His songs are stories based on his life and things that he would have wanted to change or make different. Most of them are based on subjects that actually happened to him first hand. Some of the children growing up in this time and some adults face some of the same problems he faced. Therefore, Eminem is an influence who expresses his self in his own different style or character. His music is an influence because of its rhythmical story behind it. Take the song “Mockingbird” for example; it is a song of how Eminem’s daughter Hailie was growing up with her mom always on the news and her dad (Eminem) was always on the move. If you think about it, not everyone gets to see their parents’ everyday of the week. Some of the children’s parents may work different shifts at their job which makes it unable for the children to see them a lot or as much as they want and this was being expressed during the song “Mockingbird”. Hailie barely got the chance to see her dad or her mom and stayed with her “Crazy Uncle Laney”. It is true that some of his music can be somewhat violent and explicit...
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..."Marketing" "The marketing-plan of Apple Computer" "entering the digital music revolution" "Course Lecturer: John F. Sykes" "Author: Urs Gaudenz" "Submitted: January 22nd 2004" " CONTENTS" "1 Introduction 4" "2 Methodology 4" "3 Digital Music Revolution 5" "4 SWOT Analysis 6" "4.1 Opportunities 6" "4.2 Threats 6" "4.3 Strengths 7" "4.4 Weaknesses 7" "5 The Market Entry 8" "5.1 The Market for Portable Music Players ...
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...Music is a form of media that is utilized in everyday life. There is a huge variety of genres of music. Each genre of music can be used to influence a certain mood. In many areas a person can walk into, there is a high possibility that music will be playing. Due to music’s relevance to everyday life, there has been a multitude of research based on whether music is a distraction to people. A distraction in most research would be shown as lower results in tests for groups who listened to background music compared to those who did not listen to background music while being tested. Background music is music that participants listen to while he or she is given a task to complete. The purpose of this paper is to see what the benefits and drawbacks...
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...Music Review Abstract This paper will examine music and social issues. Suicide rates have increased among teenagers, young adults and an epidemic in our military with the prolonged wars. Songs that are composed about suicide and the loss of someone whom has committed suicide has also increased in recent decades. Key words: suicide, music, social problems, demographics and lyrics. MUSIC REVIEW Music is easily accessed today through various media outlets and devices. Music is in automobiles, smartphones, personal audio devices and online. With all these personal devices it has become more common today for people to listen to their choice of music when shopping, traveling on public transportation, working out or virtually any other task at any given time of the day. Music can be an outlet to escape from a situation, isolate oneself or to reflect on something. People can focus in one genre of music, artist or song and repeat that over and over as much as they want. This can be both a good and bad situation. Music can motivate you at the gym when listening to a high beat tempo while conducting a cardiovascular routine. However, music can also keep someone depressed or emotional after a particular event or situation. Suicide has been an increasing problem in young to middle age people over the last decades. This is can be attributed to a number of factors such as wars, financial distress from global recessions and increases in social platforms and...
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...1991). Heart rate is the number of heart beats per unit of time, typically expressed in beats per minute or bpm. The average heart rate at rest under normal conditions of adolescents and adults is 63.3 bpm ± 13.1 bpm, with variability of 3.2 bpm ± 2.1 (Leschka, 2006). Other factors also have an influence on the heart beat and heart rate such as the medulla of the brain of the hormone adrenaline. External stimuli or external factors also result in alterations of the heart rate. These include physical and emotional factors. One type of external stimuli that is shown to have effects on the heart rate is sound, specifically music. Music is currently being considered to be used as therapy for coronary conditions as well as on anxiety (Smolen et al, 2002). In addition, music is widely prevalent in the lives of adolescents. Teenagers in this day are age are exposed to music on a regular basis and a majority of adolescents living in the United States own mp3 or I-Pods (Epperson, 2011). Sound has been shown to have effects on the heart rate. The...
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...EXECUTIVE SUMMARY 2 2.0 INDUSTRY FORECAST: OUTLOOK AND TRENDS IN DATA 2 3.0 PORTER'S FIVE FORCES ANALYSIS 3 COMPETITION IN THE MP3 PLAYER INDUSTRY 3 3.1. Rivalry Among Competing Sellers of MP3 Players 4 3.2 Threat of Potential New Entrants into the Manufacturer of MP3 Players 5 3.3 Firms in Other Industries Offering Substitute Products for MP3 Players 6 3.4 Suppliers of Materials, Parts, Components, or Other Resource Inputs for MP3 Players 7 3.5 Buyers of MP3 Players 7 4.0 DOMINANT ECONOMIC FEATURES 8 5.0 COMPETITOR ANALYSIS 9 Differentiation, price and innovation 9 Profitability 10 Other competitors 10 Conclusion 10 6.0 FORCES DRIVING INDUSTRY CHANGE 10 APPENDIX A 12 Figure 5.0 THE FIVE-FORCE MODEL OF COMPETITION 12 APPENDIX B 13 Hard drive based players 14 Table 5.1a 14 Table 5.1b 15 Flash based players 16 Table 5.2a 16 Table 5.2b 17 Table 5.3 18 Strategic Group Map 19 Ranking of MP3 players for 2005 19 APPENDIX C 20 SWOT Analysis - Apple versus the competition 20 Apple’s competitors 20 BIBLIOGRAPHY 21 1.0 EXECUTIVE SUMMARY 2.0 INDUSTRY FORECAST: OUTLOOK AND TRENDS IN DATA The macro environment in which the MP3 player industry operated during 2005 was by large shaped by the individual MP3 companies recognizing and responding to unmet needs of a trend that was largely boosted by Apple: Their innovative response to creating a solution for music lovers and their busy lives. This sequence of events within the MP3 industry was the formation...
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...but it wasn’t event the case. It’s all about music from a radio that doesn’t work like the one we always listen to that I will refer to as traditional radios for the purpose of this case study. With Pandora, the users select a genre of music they want to listen to and a computer program determines all of types of music related to along with other artists they might be interested to listen to their music. I will first compare describe Pandora’s original business model as well as its current business model, and then compare the two business models. I will also discuss if Pandora would have been successful if it had started out originally using another business model. I will therefore explain some of the concepts related to the case study such as free revenue and freemium revenue models. I will question the assumption that free revenue models have a predominant place in e-commerce. Pandora’s business models When Pandora was founded, the firm first business model was to offer its users 10 hours of free access as bait and then asking them to pay $36 a month for a year after they used up their free 10 hours. But that business models turned out to be ineffective because people were listening to their first hours for free and then wouldn’t pay for the annual service. The business model was therefore inefficient too and resulted in a near financial collapse. In 2005, Pandora a new business model that offer the possibility to listen to...
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