Premium Essay

Management Planning Toys R Us

In: Business and Management

Submitted By gmv1981
Words 1302
Pages 6
The organization that I have chosen to examine for this particular assignment is Toys “R” Us Corporation. I will evaluate the planning function of the company as well as analyze and provide examples on the influence that legal issues, ethics, and social responsibilities have on the corporation’s management planning. I will also evaluate three factors that affect Toys “R” Us Corporation’s strategic, tactical, operational, and contingency planning. Toys “R” Us is a leading retailer in toys and baby products. Toys “R” Us provides services to 873 stores in the United States and Puerto Rico and has expanded to over six hundred stores internationally. Toys “R” Us was founded over sixty years ago and have had the goals of being the world’s greatest kids’ brands by supplying a great variety of products while providing resources to keep their customers’ kids safe (Toys “R” Us, Inc., 2011). The planning function of Toys “R” Us, Inc. consists of creating a great environment for its employees by encouraging teamwork and collaboration with the foundation of trust and respect. The toy corporation’s plans for success also involves creating customer satisfaction by ensuring that they have a great experience each time they shop at any of their stores. They also want to ensure that their shareholders are satisfied through the consistency and reliability of their efforts. Toys “R” Us also want to maintain their reputation as a safe and caring neighbor in the communities in which they serve. Toys “R” Us, Inc. prides themselves in upholding their ethical values when running the company and providing their services to their customers, employees, and shareholders. Toys “R” Us ensures that they are sincere in their services and are supplying authentic products for their customers to enjoy. The ethics of the company also falls under being reliable. They also pride themselves on the…...

Similar Documents

Premium Essay

Database Systems for Business

...How can Play On Toys ensure its information technology systems are ready for growth? Issue: Play On Toys has enjoyed 5 years of success in the European market, experiencing strong growth, particularly in the past year, increasing its staff from 16 to 60 employees. With 200 customers, Play On Toys fulfils 3000 orders annually, with a turnover of 5million Euro and 1.4 million in pre-tax profit. Having expanded its range from 2 to 20 products, Play On Toys now works with 30 suppliers to acquire the 110 parts required to manufacture its wares. Expansion into Asia, Africa and America is planned over the coming three years, with the accompanying growth and challenges of moving into new markets and expanding the operation, Play On Toys is at a critical junction. Ensuring that internal systems are functioning at highest efficiency and are prepared for growth are essential elements for the continued success of Play On Toys. Currently, records and information for critical areas including sales, financial, production, and customer relations are held in isolated electronic and paper files as well as some small databases. Essential reporting and transaction processing are highly dependent on manual inputs. Critically, sales orders submitted via the website must be manually processed by sales administrators in a process requiring printing orders and entering them into a spreadsheet manually. The current system of record keeping and reporting lacks cohesion and efficiency, and......

Words: 3888 - Pages: 16

Premium Essay

Marketing Philosophy and Strategy of Bandai

...Assessment 1 1. Critically comment on the combination of orientations in the organization’s marketing philosophy. 2. Discuss how the theory behind strategic marketing planning models can be used in the formulation of the organization’s marketing strategy. 3. Identify and critically evaluate possible opportunities for growth within the organization’s macro environment. Programme Name Master of Science in Marketing with Festival and Event Management Module and Module Number MKT11908 - Principle & Practice of Marketing Name and Matriculation Number Choi Pang Fung Oscar (40190237) Submission date 14 July 2015 (3,048 words) Content i. Study Objective P.3 ii. Bandai’s Company Background and Mission P.3 iii. Combination of Orientation in Bandai’s Marketing Philosophies P.4 iv. Strategic Marketing Models and Marketing Strategy of Bandai P.6 1. Ansoff Matrix P.6 2. BCG Matrix P.8 v. Possible Growth Opportunities within Macro Environment / Recommendation P.11 vi. Conclusion P.13 Reference P.14 Bibliography P.15 i. Study Objective This paper examines how Bandai Co., Ltd. implements a combination of Marketing and Product Orientation in its marketing philosophy. Then the formulation of their strategic marketing approaches will be assessed using Ansoff Matrix and BCG Matrix. The last......

Words: 4330 - Pages: 18

Premium Essay

Ethics and Social Responsibility

...money for their troubles. With the store(s) closings I went through, one company was bought out by a different company. This store was a Union controlled store too. The store brand was never seen again. Not sure what happen to the other employees, as I had another job in process and left before the store actually closed. The second store closing was Kids R Us (Toys R Us). This franchise brand offered jobs at the Toys R Us store once Kids R Us closed. It was an obvious need to keep their responsibility to their employees by offering something of value for the transition; whether that is a guaranteed job elsewhere, or money to live on while a new job can be found. Ethics and Social Responsibility Commitment & Ethical Planning These commitments call for much planning in the efforts of the responsibility taken on. Some actions may not be illegal, but they are still considered wrong via society’s standards. Planning around those commitments is the base for how the company works in the event something may arise; while also being on guard and monitor those actions around you. It is imperative that management and employees not only understand, but believe in the mission and vision statements for the greater good individually and as a whole. While working for a much respected medical system, there was always the need for confidentiality. It was very important to stress this need to everyone because this situation alone was one of, if not the most important......

Words: 994 - Pages: 4

Premium Essay

Strategic Approaches for Global Events

...ix Analysis of recommendations and conclusion………………x • Ansoff matrix • References…………………………………………………….xi Introduction Many global events like the Rugby world cup, an international trade fair etc are conducted in areas near us but few of us usually take into consideration the strategic approaches behind the success or the failure of these events. The purpose of this assessment is to examine strategic approaches in respect to a global event like the Nuremberg Toy fair in Germany. The report analyses the city of Nuremberg in Germany both internally and externally using such models like the PESTLE and SWOT analysis. The report looks at the internal and external environment surrounding the city of Nuremberg. The report also examines the key success factors (KSF) of holding the event at Nuremberg and future recommendations. Background information The Nuremberg toy fair is a mega event held every February in Nuremberg exhibition centre the city of Nuremberg Germany. The trade fair is also referred to as Spielwarenmesse International Toy Fair. The attendance of the fair is limited to the major stakeholders of the toy and game industry. Admission is only allowed to people over sixteen years and the show is opened from 9 am to 5pm daily until the last day of exhibition. In year 2011, the organizers of the event estimated an attendance of 2600 exhibitors from around 64 countries, 76000 visitors from 115......

Words: 4135 - Pages: 17

Premium Essay

Toy Central Case

...Risks at Toy Central Corporation Christine E. Earley and Fred Phillips INTRODUCTION [pic]s a senior in a professional services firm, you have been assigned to plan the financial statement audit of a private company named Toy Central Corporation (TCC). In addition, the partner on the engagement has asked you to identify business risks that could adversely affect TCC’s sustained profitability, so that they can be brought to the attention of the company’s board of directors. These tasks will require you to draw on your knowledge of supply chain management, marketing, internal controls, audit assertions, and financial accounting. COMPANY BACKGROUND Toy Central Corporation (TCC) designs, manufactures, and markets a variety of toys, which are sold primarily to large national retailers like Wal-Mart, Toys R Us, Kmart, and Target. TCC is a small company compared to competitors Mattel and Hasbro; nevertheless, TCC’s managers believe its toys are among the best in the world. Unlike the larger toy makers, which bring thousands of toys to market each year but experience success with only a fraction of them, TCC has enjoyed success with a small portfolio of brands and products, representing three categories: (1) soft toys, consisting primarily of its Cuddle Monsters stuffed animals; (2) hard toys, including metal-cast and plastic-cast toys like Fast Racers cars and Acto action figures; and (3) digital toys, consisting of video game software under development. Like most toy......

Words: 2391 - Pages: 10

Premium Essay

Accounting

...Risks at Toy Central Corporation Christine E. Earley and Fred Phillips INTRODUCTION [pic]s a senior in a professional services firm, you have been assigned to plan the financial statement audit of a private company named Toy Central Corporation (TCC). In addition, the partner on the engagement has asked you to identify business risks that could adversely affect TCC’s sustained profitability, so that they can be brought to the attention of the company’s board of directors. These tasks will require you to draw on your knowledge of supply chain management, marketing, internal controls, audit assertions, and financial accounting. COMPANY BACKGROUND Toy Central Corporation (TCC) designs, manufactures, and markets a variety of toys, which are sold primarily to large national retailers like Wal-Mart, Toys R Us, Kmart, and Target. TCC is a small company compared to competitors Mattel and Hasbro; nevertheless, TCC’s managers believe its toys are among the best in the world. Unlike the larger toy makers, which bring thousands of toys to market each year but experience success with only a fraction of them, TCC has enjoyed success with a small portfolio of brands and products, representing three categories: (1) soft toys, consisting primarily of its Cuddle Monsters stuffed animals; (2) hard toys, including metal-cast and plastic-cast toys like Fast Racers cars and Acto action figures; and (3) digital toys, consisting of video game software under development. Like most toy......

Words: 2391 - Pages: 10

Premium Essay

Masters in Business Administration

...C H A P T E R The External Environment 4 The Environmental Domain Task Environment • General Environment • International Context Environmental Uncertainty Simple-Complex Dimension • Stable-Unstable Dimension • Framework Adapting to Environmental Uncertainty Positions and Departments • Buffering and Boundary Spanning • Differentiation and Integration • Organic Versus Mechanistic Management Processes • Planning and Forecasting Resource Dependence Controlling Environmental Resources Establishing Interorganizational Linkages • Controlling the Environmental Domain • Organization-Environment Integrative Framework Chapter Four The External Environment 53 M any companies are surprised by changes in the external environment. Perhaps the greatest tumult for today’s organizations has been created by the rapid expansion of e-commerce. For example, Amazon.com was ringing up on-line book sales for more than a year before managers at Barnes & Noble even began thinking about a Web site. Barnes & Noble was highly successful with its book superstore concept, but its early efforts in e-commerce were marked by costly mistakes and missed opportunities. Even though the company burned through $100 million in an effort to “crush Amazon,” Barnesandnoble.com was still selling only 15 percent of books bought online compared to Amazon’s 75 percent.1 Firms in every industry, from auto manufacturing to telecommlunications, face similar uncertainty. Many factors in the external......

Words: 11140 - Pages: 45

Premium Essay

Paper

...Attn The Chief Executive Officer ABC Toy Company 1234 Street, Suite 100A New York, NY 10001 EXECUTIVE SUMMARY THREE POSSIBLE ALTERNATIVE ADDRESSING THE DISCOVERED TOY WHISTLE PROBLEM (A, 1) PERFORMANCE APPRAISAL: It is very pivotal that we address this concern urgently by applying the process that has been proven to work and one of the is performance appraisal which is an evaluation of an employee’s work over a period of time, rather than for a specific project. Performance appraisals, often delivered during an annual review, focus on comparing the expectations a business has for a particular job and the performance of the person holding it. The 3 possible useful alternative under this aforesaid appraisal are as follow: (1) Identifying performance to be measured: (2) Measuring the identified performance: (3) Managing the cause of a problem. To appraise effectively, you must also spot performance problems, provide constructive feedback, and take action to improve performance. Measuring and managing performance are two of the most difficult issues a manager faces. (A,2) Identifying performance to be measured: As we know the large shipment worth $100,000 that suppose to go out to an 7 year old elementary school children in South America did not pass testing due to small quantity of lead in the whistle. This shipment is been recalled based on the law of ethical, moral and legal principal involved. We......

Words: 3385 - Pages: 14

Premium Essay

Hershey’s Enterprise 21 System

...demands had increased the importance and need for more efficient and reliable data sharing between the company and its retailers, and Hershey’s ability to meet these demands would allow them to increase operational effectiveness both internally and externally and promote customer and supplier efficiency. The plan for Enterprise 21 was to replace the firm’s existing legacy systems with more modern enterprise resource planning software from SAP AG of Walldorf, Germany and complemented with software from Manugistics Group Inc. of Rockville, Maryland. Manugistics would support production forecasting and scheduling as well as transportation management. In addition Siebel Systems Inc. of San Mateo, California software was installed to aid Hershey in managing customer relations and to track the effectiveness of its marketing activities. Enterprise 21 would help Hershey better execute its core strategies and support its business processes. The plan also recognized the need to upgrade its production plant processes by installing bar coding systems and devices to improve management logistics, monitor inflow and outflow of products, and effectively reduce costs related to production. Hershey recognized some of the risks associated with implementing the ambitious and costly transition to new Enterprise 21 systems. The firm was aware that their IT expenditures were lower than the industry standard and that failure to initiate upgrades could jeopardize their competitive advantage if......

Words: 1826 - Pages: 8

Premium Essay

Marketing Plan

...Plan TAOF (Toys For Less) Marketing Plan ------------------------------------------------- Presented By: Group TAOF ( Md.Tariqul Islam, Ali Husnain Abbasi , Oluwapelumi Olajide, Farah Zaidi and Prabhavathi Batchalakuri) University: Devry University Keller Management School. TAOF (Toys For Less) Marketing Plan ------------------------------------------------- Presented By: Group TAOF ( Md.Tariqul Islam, Ali Husnain Abbasi , Oluwapelumi Olajide, Farah Zaidi and Prabhavathi Batchalakuri) University: Devry University Keller Management School. TABLE OF CONTENT 1.0 Executive Summary 3 2.0 Situation Analysis 4 2.1 Market Summary 5 2.2 SWOT Analysis 6 2.3 Competition 7 2.4 Product (Service) Offering 9 2.5 Keys to success 11 2.6 Critical Issue 12 3.0 Marketing Strategy 13 3.1 Mission Statement 15 3.2 Marketing Objectives 15 3.3 Financial Objectives 16 3.4 Target Markets 20 3.5 Positioning 22 3.6 Strategy 23 3.7 Marketing Mix 26 3.8 Marketing Research 27 4.0 Controls 28 4.1 Implementation 31 4.2 Marketing Organization 32 4.3 Contingency plans 33 5.0 Conclusion 34 References 34 1.0 Executive Summary In New York City, where 58% of the state’s low-income children reside, over half the children live in low-income families. Low-income parents struggle to make ends meet, thus it will be beneficial and also an investment for the parents to buy toys for their......

Words: 7523 - Pages: 31

Premium Essay

Supply Chain Management

...than those facing a global consulting firm, software is a different ballgame than textile, etc. "Global operations" can refer to, among others, global sourcing, to having manufacturing or service or R&D facilities world-wide, or to supplying global markets, each of which have very different ramifications: Global sourcing Global manufacturing Global distribution . dealing with foreign . facility location . local content regulations suppliers . coordinating networks . managing global . managing international of plants distribution logistics . coordinating networks . managing risk . managing risk of R&D facilities . operations in other countries Page intentionally left blank. Class: 2a Type: Lecture Supply Chain Management & Service         The goal in this part is to introduce the two main sections of the course, international manufacturing and international service. For manufacturing we start with the simple proposition that decisions about our company’s competitive strategy leads to a supply chain strategy which then leads to a supply chain structure. We provide a strategic framework that can be used to analyze design, planning, and operational decisions in a supply chain. This framework focuses on supply chain drivers of inventory, transportation, network design, and information. For service, we first review traditional......

Words: 6782 - Pages: 28

Premium Essay

Hasbro Interactive

...CASE SUMMARY Hasbro Inc. (Hasbro) was founded as Hassenfeld Brothers in 1932 in Pawtucket, Rhode Island. The founder was Henry Hassenfeld, an immigrant from Poland. The operation of Hasbro began with manufacturing inexpensive product, which eventually turning to toys in the 1940s. In 1951, the company hit pay dirt for the Mr. Potato Head that indicated bright future of Hasbro in toys. Next big hit was G.I. Joe around a decade after the first hit. In 1968, the company went public. The beginning of investment in interactive games was acquisition of Milton Bradley. In early 1990s, the company acquired Tonka Toys which includes Parker Brothers. In 995, realizing that interactive games becoming popular and the company’s potential in that area, Alan Hassenfeld, chief executive at that time decided to create Hasbro Interactive as new division to take risk in interactive games. The division was headed by Tom Dusenberry and consist of outside experts hired to meet the needs and demands such as software developers. Mr. Dusenberry was responsible to make all operational decisions and others related to the division. The division generated revenues right away from the existing CD-ROM products which showed rapid growth and leading to rapid success. Hasbro Interactive paid great bonus to the employees for that rapid success. To continue achieving increase in revenues, Mr. Dusenberry expanded company’s activities beyond translating existing Hasbro properties to interactive format. He......

Words: 5225 - Pages: 21

Premium Essay

R&R Case

...Harvard Business School 9-386-019 Rev. November 15, 1987 R&R During the summer of 1983, Bob Reiss observed with interest the success in the Canadian market of a new board game called “Trivial Pursuit.” His years of experience selling games in the U.S. had taught him a rough rule of thumb: the sales of a game in the U.S. tended to be approximately ten times those of sales in Canada. Since “Trivial Pursuit” had sold 100,000 copies north of the border, Reiss thought that trivia games might soon boom in the U.S., and that this might represent a profitable opportunity for him. Reiss’ Background After his graduation from Harvard Business School in 1956, Reiss began working for a company that made stationery products. His main responsibility was to build a personalized pencil division, and he suggested that he be paid a low salary and a high sales commission. He was able to gain an excellent understanding of that market, and by 1959 could start on his own as an independent manufacturer’s representative in the same industry. His direct contact with stores that sold stationery products revealed that many of them were beginning to sell adult games. He decided to specialize in those products. In 1973, Reiss sold his representative business to a small American Stock Exchange company in the needlecraft business in exchange for shares. He then set up a game manufacturing division and ran it for that company, building sales to $12,000,000 in three years. Reiss decided to go into...

Words: 6276 - Pages: 26

Premium Essay

Crossword Bookstore

...CONTENTS * Abstract…………………………………………………………………………………….3 * Methodology…………………………………………………………………………….4 * Company Overview…………………………………………………………………..5 * Retail Institution……………………………………………………………………….6 * Crossword Customers……………………………………………………………….7 * Store location and Site Evaluation…………………………………………….9 * Crossword - Organization and Management……………………………12 * Classification from Retailer’s point of view……………………………..14 * Positioning of the Retail store…………………………………………………16 * Location * Merchandise Assortment Planning * Merchandise Pricing at Crossword * Communication via promotions * Competitive Objectives & Its Competitors………………………………22 * What Lies Ahead & Challenges……………………………………………….23 * The CD with the report contains- 1) Interview in a video format of the CEO of CROSSWORD. 2) Video of the store layout of two locations in Pune namely Kalyani nagar & S.B.Road. 3) Softcopy......

Words: 3984 - Pages: 16

Premium Essay

Operational Performance Measurement

...Chapter 15 Operational Performance Measurement: Indirect-Cost Variances and Resource- Capacity Management Cases 15-1 Berkshire Toy Company (Source: Dean Crawford and Eleanor G. Henry, “Budgeting and Performance Evaluation at the Berkshire Toy Company,” Issues in Accounting Education, 15 (2) (May 2000), pp. 283-309.) 15-2 The Mesa Corporation (Source: Robert Capettini, C. W. Chow, and J. E. Williamson, “Instructional case: the Proper Use of Feedback Information,” Issues in Accounting Education, 7 (1) (Spring 1992) pp. 48-56.) Readings 15-1: “Using Enhanced Cost Models in Variance Analysis for Better Control and Decision Making,” by Kennard T. Wing, Management Accounting Quarterly (Winter 2000), pp. 1-9. This article points out that oversimplifications of fixed and variable costs can result in the standard costing system not being used or, if used, can lead to bad decisions. That is, misclassifications of cost behavior patterns make variance analyses “paper tigers.” For variance reporting to be useful, financial managers need to develop cost models that reflect how costs actually behave. Discussion Questions: 1. Describe the implications for variance analysis of analyzing a semi-variable cost as either a variable or fixed cost. 2. Describe the implications for variance analysis of analyzing a step-fixed cost as either a variable or fixed cost. 3. Describe the implications on operating decisions of analyzing an operation with mixed......

Words: 28719 - Pages: 115