...CETM11- RESEARCH SKILLS AND ACADEMIC LITERACY PORTFOLIO ITEM 1 DATE: 26 OCTOBER 2012 TITTLE: TEAM PERSONALITIES AND CHANGE MANAGEMENT AUTHOR: KENANAO REGINALD MODIMOOFILE TEAM PERSONALITIES AND CHANGE MANAGEMENT. COMPARATIVE LITERATURE BASED ON TWO PAPERS INTRODUCTION This study is mainly a comparative literature review of two research papers which are both looking at Team personalities and Change management aspects within project management. The comparative study is based on research papers conducted by Crawford and Nahmias (2010) and Battilana, et al, 2010). The papers were carefully selected since they were all looking at the same concept of key abilities required to manage and execute change management projects. According to Crawford and Nahmias (2010), it was important to carry out this study to correctly address the question of who is the best person or profession suitable to manage major organisational transformations. The research was focusing on three people whom were seen as the right people to drive the organisational transformations and are as follows; Project Managers, Program Managers and Change Managers. The ideology was to assess their daily duties and come up with the best suitable competencies required to manage change. Looking at the second paper, Battilana, et al, 2010 indicated that there was increasing substantiation that transformation driver’s leadership features and behaviours determine the achievement or malfunction...
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...The personality attributes and project management approaches Every project needs a huge effort in management; therefore project managers play a vital role for the leadership capability of the organizations. The factor that leads to project success received a lot of attention by doing various research on this field and the personality of project manager is one of these factors, so personality deemed a complex system that contain many traits. Many researchers argued that the efficient project manager is an essential factor to reach the success desired. This evaluation discusses the strong relationship between the project manager's personality and the project outcomes. The importance of project manager's personality In the field of project management, the project outcomes are affected by several factors, such as project manager's personality. Dvir, Sadeh, and Malach-Pines (2006), cited from many researchers like Thamhain and Wilemon (1977) did not deny the key role that project managers play to achieve the success and the effectiveness of them relies on their style of leadership and the environment of work. Moreover, Brown and Eisenhardt (1995) mentioned that the influence of the project leader is on the performance and the effectiveness of the product. In addition, Lechler found that the success of the project depends on human factors. According to Thal, and Bedingfield (2010), the primary researches that discuss the successful project managers focused on determining...
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...The Influence of Personality, Brand Personality, Values and Cultural Differences on Consumer Behavior and Service Management Example: McDonald’s Author: David Burtscher Date: 23th of June, 2014 I Abstract This paper presents the constructs of personality and brand personality as well as the construct of values from consumer behavioral view. Furthermore the paper gives a short insight into value related cultural differences. The paper can be arranged into three parts: personality, values and culture. At first the single constructs are described theoretically, then the relationships and differences between the constructs are discussed shortly. As a last step we tried to integrate and apply the theoretical knowledge at a practical example. For this we chose McDonald's. We think McDonald’s is a good choice because it is present all around the world in many different cultures and it also appeals many different customer types. II Table of Contents Abstract..................................................................................................................................................... I Table of Contents ................................................................................................................................... II 1 2 INTRODUCTION ....................................................................................................................1 PERSONALITY AND BRAND PERSONALITY ........................................
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...for and against the use of personality tests in management. Personality testing is a tool used by many national and international organisations in evaluating candidates for the Selection and Hiring processes. Some Managers use them as a tool to evaluate the types of employees they have within the company, which employees they want more of and some companies even go as far as using these personality tests in promoting people. The number of companies that use these personality tests as part of their Human Resource functions, especially when the validity, reliability of results obtained by these tests is questionable, is alarming. Studies have shown that personality is unrelated to job performance, which shows personality can make no constructive contribution to management. When research can prove that these tests are not useful predictors of performance, why then do companies insist on using them? I suspect because administering psychological assessments give the assessor a feeling of power, control and importance. In contrast some studies have stated personality is likely to influence behaviour in weak situations which occurs when there is ambiguity in the meaning of the situation, where incentives for a particular response are unclear or absent. Strong situations are those that lead people to act in more or less the same way due to expectations and reward systems. Organisations are mainly strong situations, meaning the influence of personality on behaviour is nonexistent...
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...OF CONTEMPORARY RESEARCH IN BUSINESS JULY 2013 VOL 5, NO 3 The Halal brand personality and its effect on purchase intention Mahdi Borzooei and Maryam Asgari Business Management Faculty, Universiti Teknologi MARA, Shah Alam, Malaysia Abstract Halal is not just a purely religious issue; it is also in the realm of business and trade. The purpose of this study is to propose a model to determine the Halal brand personality and then examine its effect on brand trust and purchase intention. In particular, religious commitment with intra-personal and inter-personal dimensions is presented as a moderator variable. A literature review was conducted to select an appropriate theoretical model based on the recognized variables. In addition, the paper provides insight into each variable of the proposed model. The practical implication of this study extends to the new window for marketers and businesses in different countries involved in the Halal business. Establishing a strong Halal brand assists corporations to achieve worldwide acknowledgement, credibility, and be a major player in this lucrative market. Shaping Halal in the lens of branding in the business environment enhances the image of Halal and also leads to more recognition among nonMuslims consumers. Finally, this is a pioneer study to propose implementing brand personality and brand trust on Halal. Keywords Halal, Brand personality, Brand trust, Purchase intention, Religious commitment 1. Introduction The word Halal...
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...Introduction This research aims to find the Significance of personality enhancement to the employability of hotel and restaurant graduates a four-year or a two-year concentration in Hotel and Restaurant Management is designed to prepare successful graduates for management positions in the field. Managers in the hotel and restaurant industry are generally responsible for keeping their establishment efficient and profitable while maximizing comfort of guests. This includes overseeing many aspects of the business including staffing and personnel, accounting, purchasing, and customer service. A hotel manager is responsible for coordinating registration, housekeeping, and maintenance activities, and may also coordinate special events, banquets, or conventions. This person will also decide on and arrange for outside services such as deliveries, laundry, trash collection, maintenance, and repairs. A restaurant manager must carefully observe food preparation, and may be responsible for ordering appropriate amounts of food and ensuring quality of inventory as well as coordinating and maintaining menus. Additionally, they are responsible for maintaining sanitation standards in the kitchen and dining areas. Restaurant managers will also decide on and arrange for outside services such as deliveries, laundry, trash collection, maintenance, and repairs. In the field personality enhancement is needed to be prioritized. Some students can’t catch up...
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...The importance of corporate brand personality traits to a successful 21st century business Received (in revised form): 22nd April, 2006 KEVIN LANE KELLER is the EB Osborn Professor of Marketing at Tuck School of Business, Dartmouth College. Keller has served as brand confidant to marketers for some of the world’s most successful brands, including Disney, Ford, Intel, Levi Strauss, Nike, Accenture and Starbucks. He wrote the textbook Strategic Brand Management: Building, Measuring and Managing Brand Equity and co-authored with Philip Kotler the textbook Marketing Management. KEITH RICHEY is an independent consultant working in New York. He holds a joint Master’s degree in Global Media and Communication from the University of Southern California and the London School of Economics. Keywords corporate branding; corporate image; corporate values; brand personality; brand personality traits; corporate brand personality Abstract Brand personality has been defined as the human characteristics or traits that can be attributed to a brand. Corporate brand personality is a form of brand personality specific to a corporate brand. Unlike a product brand personality that typically relates to consumers and user imagery for a specific product brand, a corporate brand personality can be defined in terms of the human characteristics or traits of the employees of the corporation as a whole. A corporate brand personality will reflect the values, words, and actions of all employees of the...
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...OF CONTEMPORARY RESEARCH IN BUSINESS JULY 2013 VOL 5, NO 3 The Halal brand personality and its effect on purchase intention Mahdi Borzooei and Maryam Asgari Business Management Faculty, Universiti Teknologi MARA, Shah Alam, Malaysia Abstract Halal is not just a purely religious issue; it is also in the realm of business and trade. The purpose of this study is to propose a model to determine the Halal brand personality and then examine its effect on brand trust and purchase intention. In particular, religious commitment with intra-personal and inter-personal dimensions is presented as a moderator variable. A literature review was conducted to select an appropriate theoretical model based on the recognized variables. In addition, the paper provides insight into each variable of the proposed model. The practical implication of this study extends to the new window for marketers and businesses in different countries involved in the Halal business. Establishing a strong Halal brand assists corporations to achieve worldwide acknowledgement, credibility, and be a major player in this lucrative market. Shaping Halal in the lens of branding in the business environment enhances the image of Halal and also leads to more recognition among nonMuslims consumers. Finally, this is a pioneer study to propose implementing brand personality and brand trust on Halal. Keywords Halal, Brand personality, Brand trust, Purchase intention, Religious commitment 1. Introduction The word Halal...
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...Chapter 1 Technical skills are necessary, but they are not sufficient alone to succeed in management. In order to succeed in this competitive environment manager must have good people skills. Management Functions Planning / organizing / Leading and controlling Management roles Interpersonal : - Figurehead, leader , liaison Informational : - Monitor , spokesperson , disseminator Decisional : -Entrepreneur , Disturbance handler , recourse allocator Management Skills Technical / conceptual / Human skills Effective vs Successful manager Traditional management / networking / communication / Human resource management Effective – More communication Successful – more networking Average – all three balanced. Organization Behavior :- is a field of study that investigate the impact that individual , group and structure have on the behavior of organization and applying such knowledge to increase organization effectiveness. OB is a field that study what people do and how there behavior effect the organization. Discipline that contribute to OB Psychology : - science that seeks to measure , explain and sometime change the behavior of human. Social psychology : - focus on influence of people on one another. Sociology : -study of people in relation with there environment Anthropology :-Study of societies to learn about human being. Challenges and opportunities for OB Globalization , movement of jobs , foreign assignments , working with diff culture , changing demographics...
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...If CENTRAL UNIVERSITY COLLEGE (CUC) WERE A PERSON WHAT SORT WOULD HE/SHE BE CONSIDER POSITIONING, PERSONALITY AND ATTRIBUTES INTRODUCTION It is surprising to see how brands continue to stimulate interest although so many prophets and experts have recently claimed they have no future. Today, all business managers are supposed to have attended conferences on Efficient Consumer Response (ECR) und Customer Relationship Management (CRM), customer equity, relationship marketing, customer database management, e-relationships and proximity marketing: all these new tools criticize the old brand concept and focus on the most efficient techniques to serve the most profitable customers. They claim that conquering new clients is of no value any more: profitability will come from mastering databases and loyalty programmes. Despite this, managers keep on attending conferences on brand management. Why haven’t they been convinced that brand management is an outdated tool? They have learnt that all these useful techniques soon lose their potential to create a lasting competitive advantage and Central University College is no exception. The more they are diffused and shared, the more they become a standard, used by all competitors. What is customer equity without brand equity? There are very few strategic assets available to a company or and institution that can provide a long-lasting competitive advantage, and even then the time span of the advantage is getting shorter. Brands are one of them...
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...This essay will compare two articles that will conclude how personality and skills are essential in being a good leader. The premise for each article all had the same hypothesis in mind, with regard to effective leadership. The studies that will be compared will be “Personality traits, management styles & conflict management in a military unit” by Salimi, Karaminia, and Esmaeili (2011) and “The leadership skills strataplex: Leadership skill requirements across organizational levels” by Mumford, Campion, and Morgeson (2007). A comparison of the research questions, sample population, and limitations will be discussed. Salimi and colleagues (2011) investigated personality traits with regard to management styles. They wanted to find out if personality traits had any affect on a leader’s management style and conflict resolution. They found that extraversion and when conscientious leaders were more successful. Northouse (2010) in regards to personality traits gave perfect examples on how personality traits in fact can affect how leaders resolve issues and tribulations. Northouse (2010), stated how leaders are more tolerant for uncertainty, openness, and curiosity. When leaders are confident they are more inclined to be helpful in sudden situations that involve conflict. Mumford and colleagues (2007) addressed the skills needed by a leader to help perform their daily job functions within an organization. They suggest that cognitive, interpersonal, business, and strategic skills...
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...Thibaud Martin The Influences of Choosing the Right Personality Test on Jobs and the Future Development The Influences of Choosing the Right Personality Test on Jobs and the Future Development Table of Contents Executive Summary 1 The current issues caused by inappropriate personality test 2 The Ways to Develop a Valid Personality Test 3 The Influences of a Valid Personality Test on the Future HR Management 5 The Problems and Obstacles 7 Conclusion 9 Executive Summary The influence of the appropriate personality test on the human resources management is that it can help enterprises to choose the suitable job, work, and team for individuals and make the right career choice and adjustment, based on the result of the test. These will ultimately help companies achieve a well-organized function and higher productivity through the rational development of staff capacities and skills. Personality assessment can help employers to cluster employees into a serial teams, which the team members in each group have similar personality, interests, values, abilities, and needs. By doing so, employees enable to contribute their maximum capacity and knowledge to the company. Also, there is a relationship among personality, motivation, and productivity. Team members are usually motivated while working with others who have the similar personality and this motivation will enhance the overall performance. However, the personality test is not yet mature so that the degrees of reliability...
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...students made up of (NUMBER OF MALES) (INSERT HERE) and (NUMBER OF FEMALES). Comparing personalities, Team # has three extroverts versus two introverts, three intuitive versus two sensing types, three thinking versus two feeling types, and four judging versus one perceiving type. (Jungian 16-Type Personality Assessment, 2008). Using the team charter, understanding our Jungian 16-Type personalities can assist in dealing with conflict. (Team Charter, 2008). Potential barriers to the achievement of the team charter goals are: the ability to communicate effectively, being able to meet online at designated times, and personality clashes or differences in opinions. NAME has an eager-to-please personality, strong interpersonal skills and a background in psychology, which can come in useful in dealing with personality conflicts. (NAME, 2008). NAME has the most likely personality type to be argumentative. (Jungian 16-Type Personality Assessment, 2008). NAME’s strong interpersonal skills might help to resolve potential conflict with NAME. I like to organize and run things and have a natural head for mechanics. (Jungian 16-Type Personality Assessment 2008). I can, therefore, help in the role of getting tasks underway. NAME has a tendency to be critical and independent. (Jungian 16-Type Personality Assessment, 2008). NAME’s predisposition to being critical may cause conflict, but NAME has strong conflict management skills. NAME is also a strong motivator and could be useful in moving the team forward...
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...By knowing more about employees’ personalities, does it help managers to manage them? Introduction In this paper, I am going to find out how the managers can have a better management by knowing more about employees’ personality? First of all, some key words need to be clearly defined. Personality is a person’s characteristics in psychological view which influence someone responds, communicates with people. Traits are some particular quality in person’s character and fundamental characters are parts which important to make up of personality. Consequently, we should know someone personality by beginning investigating and analyzing their basic traits. Then, we can have deeper understanding about those persons. Why we need to study personality when doing management? Personality is important psychological elements which influencing how staff act in an organization. “Managerial performance is largely composed of task completion and relationship building (e.g. Conway, 1999). Both of these performance dimensions have intuitive links to various attributes of persons, such as personality traits.” Which stated in a journal from American Psychological Association of applied psychology. This journal stated the how important knowing personality of employees in management. Measurement of personality Personality or personality traits theories are explained in many journal and publications. Then, I discuss about personality from two different theories, which are the humanistic approach...
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...short few weeks we focused on self-assessing leadership theories, management, time management, personality traits, conflict handling style, and emotional intelligence according to my type of leadership. Self-assessing each of these components has given me the proper tools to improve my leadership and I am intrigued about what I found out about myself on this journey to enhance my leadership skills. Discovering the tools needed from a combination of leadership theories management, time management, understanding my personality traits, understanding conflict handling styles, the importance of the emotional intelligence, using the instructor’s recommendations, and understanding the role of nurse informatics and its technology in healthcare has helped me better understand my leaderships strengths and how to repair my weaknesses. I have learned many different things about leadership, management, and time management. According to a 2014 article by MSc Nizar Said defines time management as, “The ability of a person to use the time function to accomplish the tasks in the exact timing” (Said, 2014). It is important to acquire effective time management skills to use time efficiently. This same article states, “Time management is recognized as an important component of work performance and professional nursing practice, as well as help nurses use different strategies of time management” (Said, 2014). Using time management as a tool can effectively change the way we work and allow us to work...
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