Free Essay

Turkey vs. Taiwan

In: Business and Management

Submitted By jamilya1793
Words 2291
Pages 10
Geographic Distance
LACK OF LAND BORDER

As you can see above the island of Taiwan is located in the Western Pacific between Philippines and Japan.

Turkey is bounded by the Aegean Sea on the west, on the northwest by the Sea of Marmara, Greece and Bulgaria and on the north by the Black Sea.
Taiwan is available for air and sea transportation. There are five harbors and eighteen airports in Taiwan, two of which are international. At this point we think that the sea transportation is suitable for the transport of bulky goods like hybrid cars although it is the slowest shipping method for exporting goods. In addition, sea transportation is the most preferred transportation method according to air, road transport and railway because of the cheapest way.
DIFFERENCES IN CLIMATES AND DISEASE ENVIRONMENTS
In Taiwan there is no severe cold in winter and no cruel summer. Annual average temperature of Taiwan is 22 degrees Celsius. Weather conditions can fluctuate little during winter and spring but the weather is relatively stable in winter and autumns. As a disease environment, we can talk about a liver disease which is a common disease in Taiwan. A parasite Cryptocaryon which infect with raw or uncooked fish damages to liver so it is known for liver disease. Other diseases that can be seen in Taiwan are HIV/AIDS and hepatitis. Ultimately cardiovascular diseases which occurs results of air pollution can be seen in Taiwan.
Typically, three climatic types can be seen in Turkey, black sea, Mediterranean and continental climate. However, generally climate of the Turkey can be defined as follow; hot and dry summers and wet and cool winters. Another point is disease environment and cardiovascular diseases and HIV/AIDS can be seen in Turkey as well.
PHYSICAL DISTANCE

On the above physical distance between Turkey to Taiwan which is 8035.87 km = 4993.26 miles can be seen. The export to Taiwan can take a long time because of the distance and the cost will increase. In addition if we want to export food products, this can be disadvantage because of the getting spoilt. Luckily we export hybrid car and the time is not an important role for getting spoilt.

LANDLOCKED GEOGRAPHY
Land transportation is especially costly for landlocked countries whose products need to cross borders, which are a much more costly hurdle than previously thought. Taiwan has an advantageous geographical position. Turkey is not landlocked but however it is bordered by eight countries. From this information we can say that we won’t be incurring additional costs while importing from Turkey to Taiwan and also while distributing our product within Taiwan’s borders. Also, the two governments won’t be facing additional challenge of coordinating infrastructure expenditures with the two countries.
GEOGRAPHIC SIZE
Taiwan occupies a total area of 35,980 square kilometers (13,892 square miles). Its capital city, Taipei, is in the northeast, and is the most densely populated area in the territory. The total population in Taiwan was last recorded at 23.2 million people. As we can see in the following figure: Taiwan is 8035.87km (4993.26) far away from Turkey. The delivery time from Turkey to Taiwan by air transportation for example is between 4 and 5days which are quite ok for electronic cars or parts. We can conclude that the export is going to be faster between those two countries.

GEOGRAPHICAL REMOTENESS
The total population in Taiwan was last recorded at 23.2 million people in 2011 from 17.9 million in 1980, changing 30 percent during the last 50 years. Population in Taiwan is reported by the World Bank. East Taiwan is a matter of geography, resulting from the remoteness of the area away from the headquarters of the VOC on the southwestern part of the island. This means that it is going to be difficult for the eastern part of the country to have access to our product Almost 47% of the population live in the eastern plains which is really not good for us exporting there. The access will be very difficult for that part of the population.
WEAK TRANSPORTATION AND COMMUNICATION SKILLS
Most people live in the western portion of Taiwan where the greatest concentration of roads and railway systems are located. These roads and railway systems are well-developed. The government-owned airline in Taiwan is China Airlines. The largest airport in Taiwan can be found outside Taipei and is the Chiang Kai-shek International Airport, with another international airport located in southern Taiwan at Kaohsiung. The main ports in Taiwan are Chilung, Kaohsiung, Hualien, Suao and T'aishung. Taiwan has a fully integrated transportation network of railways, harbors and shipping lanes, civil aviation, freeways and highways, and rapid transit. This very good thing and will make it easy to ship our product from Turkey to Taiwan and to deliver it within Taiwan itself.
In English as a Language of Wider Communication (ELWC) environment such as Taiwan, technical professionals acknowledge that they need a workable level of English communication skills to foster their career development. Taiwanese universities offer various kinds of English courses, but it is not clear whether these courses fulfill the needs of technical professionals. So if we want to work in Taiwan we need to have a good level of English. But if we analyze the situation in Turkey most of the citizens doesn’t know English which can be a big issue while entering the Taiwanese market.
CONCLUSION
As you read above, both countries are suitable for sea transportation and sea transportation also the cheapest shipping method. Because of this reason we think that sea transportation is suitable even it is the slowest shipping method for exporting goods. Secondly HIV/AIDS and cardiovascular diseases are the common diseases that can be seen in Taiwan and Turkey as well. At this point, there is air pollution in Taiwan and this problem cause cardiovascular diseases so we may export hybrid cars to Taiwan easily because hybrid cars reduce the air pollution. In addition we do not want to export food products or another type of products that cause to diseases easily. Therefore hybrid cars can be exported to Taiwan easier. From the point of physical distance, as you read above the distance is 8035.87 km which is high. However, we can solve this problem by choosing the cheaper shipping method like sea transport.
Economic Distance
Unilateral
Hi-tech businesses account for more than half of Taiwan’s exports. These businesses capitalize on what is arguably Taiwan’s greatest competitive advantage – the ability to rapidly commercialize technology and bring new products to market. Thus it can be a threat for the new technology like Hybrid cars. Further research about the country will show us if the investment will prove this risk.
HDI for Taiwan was 0.882% (2011) and 0,868% (2010). So the literacy rate started to grow after 1998 year when the literacy rate was 86% and in 2003 it became 96.1%. Thus we may assume that more educated people may lead to larger usage of Hybrid cars. The Life Expectation also growing in 2000 it was76.35 years, in 2006 77,43 years and in 2012 it was 78,48 years. This give us an idea about life style of the population, so as the rate of life is growing the population have more money to spend on their health, thus generally we may say the population started to be richer, and may purchase the Hybrid car. Another factor that HDI includes is GNI per capita at purchasing power parity and in Taiwan in 2011 it was 41,385 USD..
One more factor that may show the possibility of purchasing is Income per Capita at PPP; in Taiwan it was US $21,592 in 2011. The total consumer expenditure was US $49.4 billion in 2011, this makes Taiwan a big market.
On the Picture of the GDP for Taiwan we may see that it is also growing, that shows us that the country have a process of development. The PPP rate is also growing that support the idea of high possibility to purchase the Hybrid cars
GDP Taiwan Real Growth rate (%)

PPP (US dollar)

Rich-poor differences
Rich-poor differences create gap between rich and poor population of country. In other words, we can describe this with “economic inequality”. Economic inequality has a lot of factors. These factors are, within these factors, income inequality, demographic factors and especially education have been seen as of primary interest. Turkey has wide gap between income level of schooling education and high education. Other factors are structure of family and gender. Firstly, structure of family is the second biggest issue which create economic inequality in Turkey. Inequality between nuclear families is smaller than extended families. Economic inequality started decreased year by year in Turkey.

On the other hand, impacts of economic inequality in Taiwan absolutely different. Main factors of inequality in Taiwan are different. Firstly, high price of real estate create new upper class. This class is the most significant issue which create gap between rich and poor population of country. Second issue is a foreign labour. Small enterprises and start-up search cheaper labour overseas.

To sum up, economic inequality is decreased in Turkey but increased in Taiwan. Besides, factors of economic inequality are absolutely different between two countries.

Other differences in cost or quality
Turkey and Taiwan population have similarity in divisions of their wage. Firstly, population of Taiwan and Turkey spend big part of their wage to accommodation. Price of rent in Taiwan are 39.37% higher than in Turkey. This issue creates serious economic inequality in Taiwan. In second step, people spend a lot of Money for food. Restaurant Prices in Taiwan are 31.65% lower than in Turkey. Thirdly, transportation prices are third significant expense item in Turkey. Population of Turkey spend 11% of their wage to transportation. Population Taiwan spends less 32% than Turkish people. This means, transportation is not significant item in Taiwan.

Natural resources

We should divided natural resources in 2 different parts. First part, agriculture and second part is energy resources. Taiwan has natural resources with significant economic value remaining in Taiwan are essentially agriculture-associated. Today, Taiwan is a significant player in exports. The country exports crops, bananas, guava etc. Taiwan agriculture sector increased year by year.

Turkey has similarity in this stage. Agriculture in Turkey developed last 14 quarters and in 2012 agriculture sector was grow15%. Turkey exports citrus to European countries and CIS countries. Turkey is a leader exporter in these territories.

Moreover, energy resources are the other part of natural resources. Government of Taiwan wants to be the biggest exporter of renewable energy technology. Especially, Taiwan is rich in wind energy resources, with wind farms both onshore and offshore, though limited land area favours offshore wind resources.

Energy sector is not developed in Turkey and the country has not any new technology for it. Turkey has not meeting with nuclear energy yet and the country has not any specialists whose know this technology. Shortly, Turkey is not significant exporter in their territories.

Financial Resources
Major financial resources in Taiwan include local and foreign commercial banks, bills finance companies and government. There are government policies that were issued to develop some industries, and they help private companies to upgrade and improve their industrial structure through low-interest loans. In conclusion, it seems that raising capital in Taiwan is going to be feasible.
Human Resources
Due to the fast growing economy, Taiwan has been faced with a labor shortage problem. Taiwan’s government started to solve this problem by lifting the ban on employing foreign workers that they previously had. The population of foreign workers was 418,000 in 2011, accounting for 3% of total employment in Taiwan. Foreign managers and senior executives are recruited to manage investments or businesses in order to introduce foreign white collar employees. The government laid down “Regulations on the Permission and Administration of the Employment of Foreign Workers” for purposes of regulating the introduction and employment of foreign labor and to provide them with basic labor rights and protection.
Infrastructure
Taiwan is located at the heart of air and sea transportation in Asia-Pacific. Taipei's north are Tokyo, Seoul and Shanghai, its south are Hong Kong, Singapore, and capitals of the ASEAN nations. Taiwan has 18 airports, and surrounded by the sea, Taiwan has many harbors, including 5 international harbors. Taiwan also has a complete transportation network which consists of high speed railway, throughout-the-island railways, two high ways, and Taipei and Kaohsiung MRT networks. The public utilities are also highly available. The availability of tap water is 90.7% (2007), and the availability of power supply is nearly 100% from 2002. The internet penetration rate is high in Taiwan. As a research shows about 75%of households have access to the internet, 80% (79.3%) have computers, 90% of the households with the internet access use 2Mbps or faster broadband. over 50% of the employment population are willing to innovate and start their own business, 60% of the students have high acceptability for technology and innovation, which is ranked number 3 in the world. These facts explain that Taiwan has IT infrastructure that provides superior information on computer hardware, software, and IT related services. (http://www.taiwan.gov.tw)

--------------------------------------------
[ 1 ]. nzte.govt.nz/explore-export-markets/north-asia/doing-business-in-taiwan/pages/taiwan-country-brief.aspx
[ 2 ]. en.wikipedia.org/wiki/Human_Development_Index
[ 3 ]. indexmundi.com/g/g.aspx?v=66&c=tw&l=en
[ 4 ]. en.wikipedia.org/wiki/List_of_countries_by_GNI_(PPP)_per_capita
[ 5 ]. portal.euromonitor.com.offcampus.ozyegin.edu.tr/Portal/Pages/Search/SearchResultsList.aspx
[ 6 ]. www.indexmundi.com/g/g.aspx?v=66&c=tw&l=en

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...While banks are making progress in this area, our report suggests specific areas for further improvement. O 6 2012 World Retail Banking Report 7 ChAPTeR 1 Unlocking Pathways to Greater Customer Loyalty ƒ Long-standing measures point to contradictory customer feelings toward banks. Customers around the world continue to have low trust and uncertain loyalty toward banks, yet overall satisfaction remains high in most regions. ƒ Globally, positive customer experience increased modestly from 35.8% in 2011 to 42.7% in 2012. Canada led all countries with the highest levels of positive customer experience, defined as satisfaction along the dimensions most important to customers. Other regional leaders were Australia, Norway, Turkey, South Africa, and Argentina. ƒ Positive customer experiences generate loyalty, but few banks consistently deliver them. Less than 50% of customers are having positive experiences through most channels today. Banks need to work harder to ‘wow’ customers as a way to strengthen relationships, as well as to improve loyalty and profitability. ƒ The mobile channel had the highest increases in positive customer experience in most regions, but the branch and internet remain the two most important channels. While mobile banking is still nascent, uptake could accelerate more quickly than internet banking adoption, despite concerns about security, consistency, and ease of usability. 8 2012 World Retail Banking Report Customers......

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Marketing

...reflected in consumer trend affects the degree of adoption of new business in the specific country. Localization refers to usage of language of targeted population, and customization of product and services in alignment with demand and need of local consumer. If product or services incorporates the essence of local culture along with compliance to international business regulations, probability of success increases significantly (Dong and Salvendy 1999). Cross-cultural comparison of US and Korean population has shown that the perceived risk controls the behavior. Although Korea has more participation in Internet activities but US has more participation in e-commerce activities (Park and Jun, 2002). The study of shopping between Britain vs. Taiwan on the basis of demographic variables (gender, age, occupation, income, family, and locality) shows difference between nations but not among different demographic group among the same country (Shiu and Dawson, 2002). Culture reflects the embedded belief system of society and their degree of trust in new business technologies. Cross-culture difference can determine the propensity of consumer faith in choosing business activities for purchase of goods or services. National culture has its role in early adoption of new commerce that can be taken into account for discussion of developing nations. Hofstede (1980) observes the role of individualism – collectivism dimension in the formation of consumer behavior as individualistic......

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